I agree. there is no agreement on measurement and looming questions still need to be addressed.
sent by mobile device. excuse typos please
> On Oct 1, 2013, at 11:17 AM, "Mike O'Neill" <michael.oneill@baycloud.com> wrote:
>
> Justin,
>
> I notice that audience measurement is now listed as a permitted use in the TPC and I thought that this had not been agreed. I would like to make sure that the option to remove it as a permitted use is still available to us after tomorrow, as this was the accepted position before now.
>
> There is already the option of using OOBC or UGE to allow a consenting panel and IMO not enough of a case has been made for unlimited use of unique ids for this purpose even when users have explicitly indicated they do want to be tracked.
>
> Mike
>