Re: DNT: Agenda for Wednesday call, February 20

Dear Justin,

Thanks for the input. The proposal is to come up with a narrow research
exception as previous definitions were too broad,


Kathy Joe,
Director, International Standards and Public Affairs
From:  Justin Brookman <jbrookman@cdt.org>
Date:  Wednesday, February 20, 2013 3:19 PM
To:  Mike Zaneis <mike@iab.net>, Walter van Holst
<walter.van.holst@xs4all.nl>
Cc:  <public-tracking@w3.org>
Subject:  Re: DNT: Agenda for Wednesday call, February 20
Resent-From:  <public-tracking@w3.org>
Resent-Date:  Wed, 20 Feb 2013 14:19:46 +0000

At the Bellevue meeting last summer, it was agreed that we would drop market
research and product improvement from the standard as permitted uses.

http://lists.w3.org/Archives/Public/public-tracking/2012Sep/0341.html

I disagree with Peter's decision to reopen the issue, but I am willing to
consider proposals for a narrowly crafted research exception.  There are
certainly societal benefits to be realized from understanding how people
surf from site to site.  For the time being, I still think that a DNT:1
signal should serve as a request to opt out of such cross-site research, and
I have yet to see a proposal that does not allow for boundless collection
and retention (even if for admittedly laudable purposes).
> 
> From: Mike Zaneis [mailto:mike@iab.net]
> To: Walter van Holst [mailto:walter.van.holst@xs4all.nl]
> Cc: public-tracking@w3.org [mailto:public-tracking@w3.org]
> Sent: Wed, 20 Feb 2013 07:15:50 -0500
> Subject: Re: DNT: Agenda for Wednesday call, February 20
> 
> I'm not sure where this view that there is limited support for the market
> research exception comes from, aside from David Singer's recent comments, the
> rest of the industry participants support this exception. As Peter has pointed
> out, it is a vital component of the existing DAA program and we support
> extension to any W3C standard. Therefore, this is a very valid discussion.
> 
> Mike Zaneis
> SVP & General Counsel, IAB
> (202) 253-1466
> 
> 
> On Feb 20, 2013, at 6:53 AM, "Walter van Holst" <walter.van.holst@xs4all.nl>
> wrote:
> 
>> > On 2/19/13 8:54 PM, Peter Swire wrote:
>>> >> David:
>>> >> 
>>> >> 1. "Market research" has been proposed as a permitted use, to go into
>>> >> the text of the spec.  It is an important topic in practice for a range
>>> >> of companies.  The DAA code, which overlaps in its coverage with DNT
>>> >> issues, has an exception/permitted use for "market research."  To get
>>> >> adoption of DNT, getting clarity on "market research" seems entirely
>>> >> relevant.
>> > 
>> > Dear Peter,
>> > 
>> > Given the very limited support for the idea of market research (for any
>> > common understood idea of market research) as a permitted use in this
>> > group, I'm not sure whether it is beneficial to the credibility of the
>> > process to try to define it in this standard.
>> > 
>> > Regards,
>> > 
>> > Walter
>> > 
>> > 
>