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Taking on Google/Apple? Re: Apple AppStore revenues - 85%+ come from games

From: Anders Rundgren <anders.rundgren.net@gmail.com>
Date: Wed, 10 Dec 2014 19:47:04 +0100
Message-ID: <54889528.4040907@gmail.com>
To: Stephane Boyera <boyera@w3.org>, Manu Sporny <msporny@digitalbazaar.com>, Web Payments CG <public-webpayments@w3.org>
On 2014-12-10 15:47, Stephane Boyera wrote:
> my 2cts:
>
> *i'm not entirely sure i understand how in-app payment is different to
> usual checkout apart from the fact that in most cases, particularly for
> games, it is micro-payment? you have a product to buy, the app receive a
> message the product has been paid, and it is delivered to the user
> (digital content)?
> *I'm not sure i understand in which way the topic (game) has any impact
> on the payment part? today 99% of app business model is on freemium
> (free+in-app model) (see the great slideshow of business insider:
> THE FUTURE OF MOBILE: 2014
> http://www.businessinsider.com/the-future-of-the-mobile-industry-2014-11#-1
> )
>

These systems are proprietary, not publicly documented and frequently updated
as well as being owned and run by giant companies that have all the resources
they need and more.

What exactly would we be selling?

It seems like a more reasonable goal creating useful technology for the traditional
players since they have an unchallenged track record of failing :-)  I don't think
we would meet GOOG or APPL here either...

Anders

> Le 10/12/2014 15:22, Manu Sporny a écrit :
>> Maybe we should be focusing more on gaming use cases?
>>
>> http://qz.com/309715/apple-is-overwhelmingly-reliant-on-games-for-app-store-revenue/
>>
>> We do have an in-app purchasing use case, maybe it should be a higher
>> priority:
>>
>> https://web-payments.org/specs/source/use-cases/#in-app-purchases
>>
>> The trend seems to be the same for Google Play. "During Google's first
>> quarter of this year, 90% of revenue came from games.":
>>
>> http://mashable.com/2014/06/26/freemium-apps-google-play/
>>
>> https://plus.google.com/+PaulSimbeckHampson/posts/hBwRez4ar8H
>>
>> I'll note that we don't have anyone from the games industry in this
>> group yet. If you have some contacts, please reach out to them and get
>> them to join this group so we can get their input.
>>
>> -- manu
>>
>
Received on Wednesday, 10 December 2014 18:47:41 UTC

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