W3C home > Mailing lists > Public > public-webpayments@w3.org > December 2014

Re: Apple AppStore revenues - 85%+ come from games

From: Stephane Boyera <boyera@w3.org>
Date: Wed, 10 Dec 2014 15:47:58 +0100
Message-ID: <54885D1E.80303@w3.org>
To: Manu Sporny <msporny@digitalbazaar.com>, Web Payments CG <public-webpayments@w3.org>
my 2cts:

*i'm not entirely sure i understand how in-app payment is different to 
usual checkout apart from the fact that in most cases, particularly for 
games, it is micro-payment? you have a product to buy, the app receive a 
message the product has been paid, and it is delivered to the user 
(digital content)?
*I'm not sure i understand in which way the topic (game) has any impact 
on the payment part? today 99% of app business model is on freemium 
(free+in-app model) (see the great slideshow of business insider:
THE FUTURE OF MOBILE: 2014 
http://www.businessinsider.com/the-future-of-the-mobile-industry-2014-11#-1 
)

Le 10/12/2014 15:22, Manu Sporny a écrit :
> Maybe we should be focusing more on gaming use cases?
>
> http://qz.com/309715/apple-is-overwhelmingly-reliant-on-games-for-app-store-revenue/
>
> We do have an in-app purchasing use case, maybe it should be a higher
> priority:
>
> https://web-payments.org/specs/source/use-cases/#in-app-purchases
>
> The trend seems to be the same for Google Play. "During Google's first
> quarter of this year, 90% of revenue came from games.":
>
> http://mashable.com/2014/06/26/freemium-apps-google-play/
>
> https://plus.google.com/+PaulSimbeckHampson/posts/hBwRez4ar8H
>
> I'll note that we don't have anyone from the games industry in this
> group yet. If you have some contacts, please reach out to them and get
> them to join this group so we can get their input.
>
> -- manu
>

-- 
Stephane Boyera        stephane@w3.org
W3C                +33 (0) 6 73 84 87 27
BP 93
F-06902 Sophia Antipolis Cedex,
France
Received on Wednesday, 10 December 2014 14:48:11 UTC

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