- From: David Wainberg <david@networkadvertising.org>
- Date: Tue, 09 Oct 2012 09:22:15 -0400
- To: "public-tracking@w3.org" <public-tracking@w3.org>
- Message-ID: <50742507.6070408@networkadvertising.org>
ACTION-246 (http://www.w3.org/2011/tracking-protection/track/actions/246), which relates to ISSUE-45 (http://www.w3.org/2011/tracking-protection/track/issues/45). Hello all, This is a clarification of my previous proposal (http://lists.w3.org/Archives/Public/public-tracking/2012Sep/0012.html). I'm launching it on a fresh thread, because the previous one got a bit wild and off-topic. Recall that this arose out of the problem of how or where parties may or must make statements regarding their DNT compliance. One proposal, which many of us strongly objected to, was to make provision of the tracking status resource in and of itself an assertion of compliance with the DNT spec. That proposal was a replacement for an initial proposal to require a public statement of compliance, but without specifying where or how that statement must be made. The problems with these proposals are that the one is overly strict, does not provide any flexibility, and sets up a legal landmine that companies will avoid by not providing the WKL, and the other is too loose; it allows for potentially unlimited variation in how companies honor DNT and where and how they make their commitments to do so. This proposal solves these problems by requiring a statement in the status resource regarding compliance with /one of a limited set of DNT variations/. Although I understand the desire for and attractiveness of a single universal specification for DNT compliance, the reality is that we will have to accommodate some variation based on, e.g., business model, geography, etc. Examples of this problem arose during the Amsterdam meeting. If we want to ensure wide adoption and enforceability of DNT, this is the way to do it. The proposal is the following: Add a required "compliance" field to the tracking status resource in the TPE, where the value indicates the compliance regime under which the server is honoring the DNT signal. In 5.5.3 of the TPE: / A status-object MUST have a member named /_/compliance/_/that contains a single compliance mode token//./ From here, I look to the group for discussion regarding how and where to define compliance mode tokens. My initial version of this proposal suggested looking to IANA to manage a limited set of tokens to prevent collisions. I think there was some misunderstanding and concern about how this would work. No -- companies should not just create their own arbitrary values. My view is that each token must have a well-defined and widely-accepted meaning. How's this: /Compliance mode tokens //must be associated with a legislative or regulatory regime in a relevant jurisdiction, or with a relevant and established self-regulatory regime./ I'm open to other ideas for this. Cheers, David
Received on Tuesday, 9 October 2012 13:22:33 UTC