- From: Dave J Woolley <DJW@bts.co.uk>
- Date: Wed, 19 Jul 2000 19:47:20 +0100
- To: w3c-wai-ig@w3.org
> From: JAN HECHT [SMTP:HECHT@SCSU.CTSTATEU.EDU] > > figure out how to navigate it. And why risk the chance that folks might > miss important information? Isn't the point of informaiton design to > ensure > people are receiving the information? > [DJW:] Whilst I think the aims of the current audience are different, most web page design is about selling, either oneself (juvenile web pages) or one's company's products. Although personally, I would like to look to advertising for real information to help buy a product, advertising is largely about emotions, because, with real information, you'll learn the weaknesses of the product and how little it differs from any similar one. For some reason, people designing to sell think they must look state of the art. Unfortunately, designers trying to convey infomation are swayed by the designs of those who aren't. If I'm looking for information on the web, I try to find amateur pages and the PDF white papers on commercial sites. Academic HTML is also OK, but rarely hyperlinked. (Much high level advertising is designed to get enquiries and allow the salesmen to control the real information that they then provide person to person.)
Received on Wednesday, 19 July 2000 14:54:47 UTC