Rob, Are you saying that you have concerns that some companies will violate the terms of the permitted use? If they do, then they are "bad actors" who derive no benefit from the permitted use, and who will do whatever they want, with whatever data they want, until they are caught and handled by the appropriate authorities. --ronan On Fri, Jul 19, 2013 at 1:35 PM, Rob van Eijk <rob@blaeu.com> wrote: > Ronan, > How is an identifier in the browser remaining the same over a period of 6 > months proportionate to the purpose of audience measurement? > If a campaign runs over 53 weeks, would you plan to resurrect the > identifier once a user clears the cookie? Or keep track of different > identifiers that can be connected to a period of 53 weeks? > I am slowly getting confused and concerned of what is really needed on a > technical level for audience measurement... > Rob >
Received on Friday, 19 July 2013 20:12:24 UTC