W3C home > Mailing lists > Public > public-tracking@w3.org > July 2013

Re: tracking-ISSUE-215: data hygiene approach / tracking of URL data and browsing activity [Compliance June]

From: Rigo Wenning <rigo@w3.org>
Date: Wed, 10 Jul 2013 20:17:13 +0200
To: Shane Wiley <wileys@yahoo-inc.com>
Cc: "public-tracking@w3.org" <public-tracking@w3.org>, Rob van Eijk <rob@blaeu.com>
Message-ID: <2290909.upLJjJDBJ3@hegel.sophia.w3.org>
On Wednesday 10 July 2013 17:52:57 Shane Wiley wrote:
> Incorrect - no permitted use is needed as aggregate scoring is "not
> tracking" in that there is no retention of a user's cross-site
> browsing history in this case.  DNT compliance is removing the
> linkage between browsing activity and a user/device.

Do I understand you correctly:

You're building a uniquely identified profile (event-linkable), but the 
DAA definition is such that the profiling is not tracking?

And this because the UID sent by the user agent was replaced by an 
internal UID, thus the collection is not "linked to a _specific_ user, 
computer, or device. Because the new UID makes that the user is not 
"specific" anymore?

Would this change if we would say: 
Tracking is the collection and retention, or use of activity across non-
affiliated websites linked to a specific user, computer, device, or 

Received on Wednesday, 10 July 2013 18:17:44 UTC

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