Re: "Premium content"

On 2013/06/18 02:53, Jeff Jaffe wrote:
> On 6/17/2013 5:32 PM, Duncan Bayne wrote:
>>> Yes, it is probably more a marketing term.  It appears to mean 
>>> content
>>> that is owned by people that invested a great deal in creating the
>>> content and therefore are highly focused on getting a return on their
>>> investment.
>> My concern with the term is that it implies a hierarchy of value - 
>> with
>> that type of content (basically, Hollywood movies and expensive TV
>> shows) at the top.  I don't think it's language we should be using.
>> 
> We could call it expensive content.


I don't think we should call it anything other than what it is: content 
(or video content). The publishers desire to restrict the visitor's 
possible actions regarding the content doesn't make it "premium" or even 
expensive.


-- 
Emmanuel Revah
http://manurevah.com

Received on Tuesday, 18 June 2013 16:38:56 UTC