- From: Felix Sasaki <fsasaki@w3.org>
- Date: Thu, 25 Apr 2013 15:02:46 +0200
- To: "Dr. David Filip" <David.Filip@ul.ie>
- CC: "Pedro L. Díez Orzas" <pedro.diez@linguaserve.com>, public-multilingualweb-lt@w3.org
- Message-ID: <51792976.1040706@w3.org>
You are touching an important point, David. "Supporting ITS 2.0" is a much too general statement. For that reason we have a conformance section. Implementations being advertised to the outside or being adequately documented should always make clear: - these are the data categories implemented - these are global / local functionalities - these are HTML / XML processing Now, about the number of logos ... in other technical areas there are also slogans like "xxx inside!" to express that a certain CPU is used. No details about the CPU capabilities, variants etc. are being expressed. And 19 data categories = 19 logos also probably won't fly? Best, Felix Am 25.04.13 14:44, schrieb Dr. David Filip: > Thanks Pedro, for summarizing the options. > I see marketing advantages of having only one logo, but also technical > disadvantages (that can in longer term turn into marketing > disadvantages) of the one logo approach. > > With 20 independent data categories, the one badge is a hopelessly > vague statement. And hence I believe the technical disadvantage of not > being able to visibly state specific categories support will render > the one logo practically useless as a product/page badge. > > About 2 or 3. It is rather vague, in what sense the logo should be > dependent or independent. > In my view it should be dependent in terms of the color palette and > typography, but should only contain ITS 2.0 in prominent large type. > A larger version can contain a lemma similar to the one proposed by > Pedro stating affinity or affiliation with the MultilingualWeb brand. > > Cheers > dF > > Dr. David Filip > ======================= > LRC | CNGL | LT-Web | CSIS > University of Limerick, Ireland > telephone: +353-6120-2781 > *cellphone: +353-86-0222-158* > facsimile: +353-6120-2734 > mailto: david.filip@ul.ie <mailto:david.filip@ul.ie> > > > On Wed, Apr 24, 2013 at 2:23 PM, Pedro L. Díez Orzas > <pedro.diez@linguaserve.com <mailto:pedro.diez@linguaserve.com>> wrote: > > Dear all, > > Dear all, > > In the call today was decided to open the discussion about > creating a logo for ITS 2.0. This logo could be used in the > websites that incorporate ITS 2.0 recommendation or in ITS 2.0 > compliant applications > > I will try to summarize. For the moment there are 3 approaches, > but probably we should check with Richard how recommendation logos > are usually treated in the W3C?: > > 1)To create a logo for all the 20 data categories and for the ITS > 2.0 standard > > a.Since it is rare somebody use all data categories, they could > identified which ones are used, together with the ITS 2.0 logo. > > 2)To create only one ITS logo, *based on the MLW logo* (like we > based the MLW-LT logo on the MLW logo). Benefits: > > a.The MLW logo is known already, so people will recognize > something familiar. > > b.The story "makes sense": ITS is one piece of technologies that > fosters the adoption of the Multilingual Web > > c.Using the MLW+ITS logo in user interfaces would be one part of a > sustainable story for both MLW and ITS, since the user interfaces > will for sure stay alive after the end of LT-Web. > > 3)To create only one ITS logo, different and independent from MLW > logo. > > At this point, my view is: > > a)The idea for one logo for ITS 2.0 is good. It gives visibility > to the recommendation and allows to “sell” it better. Also, we > need to have very clear that key of success of ITS 2.0 is that > content creators use it! > > b)IMHO it is better to promote only one ITS 2.0 good logo, to be > used in web, rather than 20 data categories logos. From commercial > perspective it is better to have a good well known logo than 20. > > c)We could try to make compatible option 2 and 3, with “some” > relation to MLW, but not the same logo. > > My very humble proposals (just to start discussing and to be > discarded – I am not graphic creative guy) are simple. The > relation with MLW are colors and the lemma in the second one: > > Any thought or proposal? > > Best, > > Pedro > > *_________________________________*** > > ** > > *Pedro L. 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Received on Thursday, 25 April 2013 13:03:21 UTC