- From: Austin Bill-P23393 <Bill.Austin@motorola.com>
- Date: Wed, 8 Nov 2000 10:15:02 -0700
- To: "'Gareth Edwards'" <g.edwards@goldcircle.co.uk>, www-mobile@w3c.org
In the current web based model, there are thousands of affiliate programs which pay the refering site, portal or gateway a fee for each sale, referral or ad impression. As an example, the food.com affiliate program used to pay 10 cents per click-thru to their web site, $1.00 for each new registered user and $5.00 for the first time a new user ordered food from one of the participating restaurants. They recently changed the model to only pay $6.00 per first time food order. Search engine affiliate programs also pay so if you provide Google.com, you get 3 cents per search, Ask.com pays 1 cent per search (they used to pay 6 cents) and goto.com pays 2 cents. I have corresponded with several of the major affiliate management vendors and they are working on WAP versions of their programs. Bill Austin http://home.att.net/~wbaustin/famous.html Web Jobs http://www.egroups.com/group/webjobslist WAP Jobs http://www.egroups.com/group/wapjobs Bluetooth News and Discussion http://bluetooth.listbot.com/ WLAN News and Discussion http://www.egroups.com/group/wirelesslan/ -----Original Message----- From: Gareth Edwards [mailto:g.edwards@goldcircle.co.uk] Sent: Wednesday, November 08, 2000 2:35 AM To: www-mobile@w3c.org Subject: WAP Service Provider Business Model Hi I am trying to understand how WAP service providers, the people offering restaurant information, location of ATM's etc. make any money. Can they charge callers, do they get a share of the cost of the mobile phone call or do they have to charge the restaurants etc for appearing on their directories? Thanks in anticipation. Gareth Gareth Edwards
Received on Wednesday, 8 November 2000 12:15:47 UTC