- From: Amy van der Hiel <amy@w3.org>
- Date: Wed, 1 Oct 2025 09:45:30 -0400
- To: w3c-news@w3.org
- Cc: Amy van der Hiel <amy@w3.org>, W3C Press Requests List <w3t-pr@w3.org>
Dear friends of W3C, Today the World Wide Web Consortium is rolling out a new logo. This follows W3C’s formation in 2023 as a non-profit, public-interest organization, and the release of strategic objectives to support W3C’s roadmap. We have refreshed our logo to reflect the new type of organization we have become — an organization that wants to re-engage with our community, and reach new audiences. In addition to creating a new logo, we have changed our tagline (‘leading the web to its full potential’) to ‘making the web work — for everyone’. The new logo is a new shape to convey our commitment. Based on analysis of our decades-old brand, we chose to keep W3C’s well-known blue. We designed the new logo to express timelessness, reliability, connection, and community, and to project a sense of our global focus. We moved from using distinct letters and numerals in the logo to creating an abstract symbol to represent W3C. We chose a forward-looking style that transcends a single language family. This approach emphasizes W3C’s worldwide connection. The words ‘World Wide Web Consortium’ around the symbol represent our community. This circle depicts unity, constant motion, and moving forward. The symbol is a coil, inspired by the concepts of completion and progress reflected in our work. To some, the coil evokes waves — to others, a hand, or the spiral structure of a DNA helix. It has a curl that resembles a heart. This imagery communicates that W3C is the 'DNA at the heart of the web'. Learn more in our press release copied in text below and at online at: https://www.w3.org/press-releases/2025/new-logo/ More information on the new logo is available at our media kit: https://www.w3.org/about/press-media/#logo If you would like more information or would like to schedule an interview, please contact us at <w3t-pr@w3.org>. Yours sincerely, Amy van der Hiel W3C Media Relations Manager & Brand Coordinator ==== start of text version ==== — Amy van der Hiel W3C Media Relations Manager & Brand Coordinator email: amy@w3.org phone: +1.617.453.8943 pronouns: she/her W3C Media Relations Manager and Brand Coordinator, <w3t-pr@w3.org> +1.617.453.8943 (US, Eastern Time) [1]: https://www.w3.org/zh-hans/press-releases/2025/new-logo/ [2]: https://www.w3.org/ja/press-releases/2025/new-logo/ [3]: https://www.w3.org/ [4]: https://www.youtube.com/watch?v=fnaXvtnP6s0 [4ad]: https://www.youtube.com/watch?v=6bXp8Eet0HM [5]: https://www.w3.org/mission/ [6]: https://www.w3.org/TR/w3c-vision/ [7]: https://www.w3.org/blog/2025/public-release-of-w3cs-2025-2028-strategic-objectives-initiatives/ [8]: https://www.w3.org/about/press-media/ [9]: https://www.w3.org/membership/list/ [10]: https://www.w3.org/support-us/
Received on Wednesday, 1 October 2025 13:46:02 UTC