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Re: Proposed changes to Semantic Web logo policies

From: Denny Vrandečić <dvr@aifb.uni-karlsruhe.de>
Date: Tue, 23 Oct 2007 16:51:01 +0200
Message-ID: <471E0A55.80901@aifb.uni-karlsruhe.de>
To: "Ian B. Jacobs" <ij@w3.org>
CC: semantic-web@w3.org

much, much better! This makes the logo usable.
Would like to see it implemented.

Ian B. Jacobs wrote:
> Hi all,
> Every time I work on logos, I learn something new! The main
> lesson so far from the Semantic Web logos: Get more feedback on usage
> policy before deploying. Thank you all for your comments. Most of them
> related to the usage policy, so you will find a proposal for a new one
> below.
> Please send your comments to semantic-web@w3.org on the proposed
> policy by 29 October 2007.
> Here is a summary of what I read in your comments:
>  1) In general, a desire to use:
>     a) the cube on its own or with "Semantic Web" and not the
>        W3C logo.
>     b) the cube with other visual imagery (than the W3C logo).
>  2) On the Web, more flexibility in the use of links. In particular,
>     for the technology badges, the ability to link to:
>     a) The home page of the relevant technology
>     b) Data or other applications of the technology
> I hope the following proposal helps get us there.
> --------
> Proposal
> --------
> Note: In what follows, the phrase "cube and cube+'Semantic Web'"
> refers to two logos that we would make available: one is the cube
> alone, the other the cube followed by the string "Semantic Web".
> Neither uses the W3C logo.
>  1) The logos with the "W3C logo" in them can be distributed
>     freely and used without permission but not modified. This
>     corresponds to the W3C Document license, or, I believe,
>     this Creative Commons license:
>        http://creativecommons.org/licenses/by-nd/3.0/
>  2) The cube and cube+'Semantic Web' can be distributed
>     freely. They can be used for derivative works (including used
>     with other imagery and modifications to the cube colors)
>     without permission as long as:
>        - The cube shape is not changed.
>        - There is attribution of W3C (following some
>          guidelines that we still need to draft).
>     This Creative Commons license seems close:
>     http://creativecommons.org/licenses/by/3.0/us/
>     Any other usage would require W3C permission.
>  3) People need to contact W3C before making any commercial use
>     of any of these logos. W3C may start doing more to
>     support itself by selling mugs, etc. I'd like to keep
>     that possibility open.
>  4) On the Web:
>     a) The cube and cube+'Semantic Web' can link anywhere.
>     b) The technology badges can link anywhere, but W3C
>        recommends some URIs (e.g., for SPARQL, 
>        the URI of the home page for that technology).
>     c) The Semantic Web logos with "W3C" in them must
>        link to the W3C site (http://www.w3.org/2001/sw/).
> If there is support for this proposal, I will update [1]
> accordingly, adding details such as the recommended URIs.
> I'll also add links to the "cube and cube+'Semantic Web"
> logos in various formats.
> If you do not support the proposal, please suggest
> alternatives.
> Thanks to Susie and Benji for helping to explain the relation of
> the cube to the RDF triple image; per Susie's email [2] I have
> added a FAQ question.
> Thanks again to everyone for providing feedback,
>  - Ian Jacobs, Head of W3C Communications
> P.S. This creative use of the logo was brought to my attention:
>  http://gridinoc.name/b.noise/2007/10/semantic-web-logo.html
> I think the new policy enables this sort of creativity. 
> [1] http://www.w3.org/2007/10/sw-logos
> [2] http://lists.w3.org/Archives/Public/semantic-web/2007Oct/0164
Received on Tuesday, 23 October 2007 14:51:23 UTC

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