ROR files in action: focusLook.com

Want to see ROR files in action? Head to http://www.focusLook.com, a new product and service search engine. This search engine only indexes website with a ROR file. 


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What is ROR?

ROR is a simple RDF/XML format for describing your website in a generic fashion, so that search engines and other web applications can find and discover information more easily. By default ROR information is stored in a ROR file called ror.xml placed in your website's main directory. ROR is a bit like a business card for your website. And that card can contain as much information as you want about your website (contact, address, feeds, articles, products, discounts, images, events, etc). You can even provide reviews of other websites. More info at http://www.rorweb.com
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