Re: Social Networking Dominates Our Time Spent Online [STATS]

Hi Melvin,

This is an interesting table. Thanks for sharing!

I would think a short statement simply citing the source and saying what 
Nielsen found (e.g., excerpt below) would suffice for the SWXG report

<< Among the sample US Internet user population which constitutes
<< Neilsen's panel, Facebook and Twitter now account for 22.7% of
<< time spent on the web; the next closest activity is online games,
<< which make up 10.2%.

With respect to the comparison with time spent on e-mail using 
mobile/smartphone rising from 37 to 41.6%, I don't see these data in the 
table or where this Mashable post obtained those figures. Those interest 
me a great deal and i'd like to see what proportion of mobile Web user's 
time is spent on social networks as well.

-- 
Christine

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On 8/3/2010 12:23 AM, Melvin Carvalho wrote:
> I wonder, could this table be appropriate for the final report?
>
> On 2 August 2010 22:03, Melvin Carvalho <melvincarvalho@gmail.com
> <mailto:melvincarvalho@gmail.com>> wrote:
>
>     Social networking now eats up twice as much of our online time as
>     any other activity. According to new stats from Nielsen, sites like
>     Facebook and Twitter now account for 22.7% of time spent on the web;
>     the next closest activity is online games, which make up 10.2%.
>
>     The stats also show the degree to which social networking is
>     displacing other forms of communication, with e-mail as a percentage
>     of online time plunging from 11.5% to 8.3% from June 2009 to June
>     2010. Instant messaging also saw a significant drop in share, with a
>     15% decline from last year.
>
>     However, e-mail use on mobile is still on the rise – from 37.4% to
>     41.6% — presumably as users continue to migrate to smartphones from
>     feature phones.
>
>     Here’s the full breakdown from Nielsen:
>
>     Are these trends consistent with your own online usage and the
>     trends you’re seeing elsewhere? Let us know in the comments.
>
>     http://mashable.com/2010/08/02/stats-time-spent-online/
>
>
>

Received on Tuesday, 3 August 2010 10:28:04 UTC