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RE: Updated charter draft of Web-based Signage WG

From: John C. Wang <John.Wang@IAdea.com>
Date: Tue, 20 Dec 2016 02:30:03 +0000
To: Kiyoshi Tanaka (田中 清) <tanaka.kiyoshi@lab.ntt.co.jp>
CC: "public-websignage@w3.org" <public-websignage@w3.org>
Message-ID: <BN3PR1201MB099613046C958A951CE85AD5EF900@BN3PR1201MB0996.namprd12.prod.outlook.com>
Dear Kiyoshi-san:

The DSMA has established a special section for promoting and bridging global standardization efforts, as you can see in the following org chart, which shows the sub-sections run by “core members” out of the 200+ member companies:


Previously we had joined the effort to initiate the Web-based Signage Business Group back in 2012. We are also an integral part of the earlier standardization efforts at POPAI in U.S.A where we helped establish device profiles for signage. I expect we can contribute in similar ways for the new WG effort.

If accepted as a 3.2 External Organization, we will designate a liaison contact point with W3C and help communicate between our member companies and W3C. As you can see in the DSMA org chart, our organization is inclusive of companies that directly impact the global digital signage landscape. I believe our participation will help make the proposed standard more representative of cross-industry needs, and enable faster industry adoption with compliant products that people can actually deploy.

Thanks in advance for your consideration.


Excerpt from the DSMA.TW website:

About DSMA Taiwan

Officially established on November, 2008, the Digital Signage Special Interest Group (DS SIG) is a private organization comprised of voluntary manufacturers with the goal to develop and enhance the competitiveness of the ICT hardware and software, system integration and R&D industries. It is supported by the Industrial Development Bureau, Ministry of Economic Affairs (IDB) and promoted by the Institute for Information Industry (III).

Due to policy transformation led by IDB, on March, 2012, DS SIG has changed its title to Digital Signage Multimedia Alliance Taiwan (DSMA Taiwan) for the purposes of forming a much more flexible organization that brings together businesses form varied backgrounds and to effectively expand the industry value chain.

Mission statement:

To assist business collaboration within the digital signage industry and boost international competitiveness.

Our objective:

With our collaboration platform, we encourage inter-industry cooperation among professionals from panel, display, industrial PC, digital content, system integration, advertising and media backgrounds and more. The goal is to develop new products, new technology and innovative application services, and assist the industry’s knowledge of development trends in international standards in effort to make the global market a final sales target.

Total membership:Currently over 200 companies.

-----Original Message-----
From: Kiyoshi Tanaka (田中 清) [mailto:tanaka.kiyoshi@lab.ntt.co.jp]
Sent: Tuesday, December 20, 2016 10:08 AM
To: John C. Wang <John.Wang@IAdea.com>
Cc: public-websignage@w3.org
Subject: Re: Updated charter draft of Web-based Signage WG

Dear Mr. Wang,

Thank you for taking an interest in the proposed WG works.

I want to know how the DSMA contributes W3C standardization.

Could you tell me the standardization activities of the DSMA?

Could you estimate how many W3C members support to establish WG in DSMA members?

Best regards,



Kiyoshi Tanaka, Ph.D.

   NTT Service Evolution Laboratories


On 2016/12/19 10:46, John C. Wang wrote:

> The Digital Signage Multimedia Alliance (http://dsma.tw, in Chinese) with its 200+ active member companies would like to join the effort as a 3.2 External Organization, if suitable.


> If approved, we would like to offer a publicity opportunity in April 2017 at InfoComm China in Beijing where we host our annual Digital Signage Asia Forum. Last year the event drew over 500 attendees globally. I believe it  will be a great platform to amplify our work and raise industry awareness.



> John C. Wang

> Chief Global Officer, DSMA.


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Received on Tuesday, 20 December 2016 02:30:41 UTC

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