Re: Proposed requirement and use case for web based signage.

Thank you.

I have seen the changes, and I think it is well made. Thank you.

I would like to make proposal for new requirement and use case on interactivity with the call center.

It is adding telephony service to the sigange device along with remote control of the signage device from the service center.

Can you consider this requirement too?

Thanks!

Regards,
Sung Hei Kim



R xx : Interactivity with the call center
Digital signage terminal can provide real-time communication with the call center of
the advertised contents. This feature is useful for providing more detailed information
and assistance to the end-user.
In general, advertisement in the digital signage device does not have enough
information for the prospective buyer in making decision on buying a new product.
The digital signage terminal can be used to communicate with the assistants in the
call center to get more information which can lead to immediate purchase.

Use cases
[Car Sales]
Monica got consent from her parents in buying her first car. She goes to the famous
automobile dealer shop where it is always crowded with people. The dealer shop is
facilitated with many self-service kiosks which provide information of cars that are
being sold. As Monica manipulates the signage device, she found a car that she is
interested in. However, it does not have the detailed information that she needs.
Monica presses a box in the touch screen for call contact with the call center. As the
call is made through, the signage device sends the information of the car that Monica
is interested in. Monica talks with the assistant and requests for more detailed
information. The assistant kindly gives explanation to her questions and also sends
various information to the signage device in form of pictures, video, text, sound, etc.


Motivation
Sometimes, it is more convenient to talk to a person rather than manipulating digital
signage devices. When a web-based signage terminal can provide real-time duplex
communication, it can increase the effect of advertisement.

Gap Analysis
For communication with the call center or on-line assistants, WebRTC
(http://www.w3.org/TR/webrtc/) can be used. WebRTC is under conjunctional work
with IETF RTCWEB WG(http://datatracker.ietf.org/wg/rtcweb/).
Local media data can be captured by getUserMedia API that is under development
within the Media Capture and streams
(http://www.w3.org/TR/mediacapture-streams/).
The on-line assistant can send the material or URL to the end-user through
WebSocket API. The digital signage terminal can display that information by fetching
the material through Ajax.



________________________________
보낸 사람 : "Futomi Hatano" <futomi.hatano@newphoria.co.jp>
보낸 날짜 : 2012-10-24 22:47:23 ( +09:00 )
받는 사람 : 김성혜 <shkim@etri.re.kr>
참조 : public-websignage@w3.org <public-websignage@w3.org>, 김성한 <sh-kim@etri.re.kr>, 현욱 <whyun@etri.re.kr>, 허미영 <myhuh@etri.re.kr>, 강신각 <sgkang@etri.re.kr>
제목 : Re: Proposed requirement and use case for web based signage.


Hi Sung Hei,

Thank you for your proposal.
Your proposal is important to web-based signage as advertisement media.
I added your proposal to the document as R17.
http://www.w3.org/community/websignage/wiki/Web-based_Signage_Use_cases_and_Requirements#R17._Seamless_transition_of_contents

I tweaked the gap analysis.
Could you check it out?

Best regards,
Futomi