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Re: Google Webmaster Tools Update (and Rich Snippets)

From: Julee <julee@adobe.com>
Date: Thu, 18 Apr 2013 16:00:17 -0700
To: "pdsouza@about.com" <pdsouza@about.com>, Doug Schepers <schepers@w3.org>
CC: "public-webplatform@w3.org" <public-webplatform@w3.org>
Message-ID: <CD95C880.70D6C%julee@adobe.com>
That all is good. Also we should have some basic organization within the
page that are currently used as keys for indexing, such as H1s and

I will file a bug on "ensuring our schema is optimized for search engines"
and assign it to Patrick.


From:  Patrick D'Souza <pdsouza@about.com>
Reply-To:  "pdsouza@about.com" <pdsouza@about.com>
Date:  Sunday, April 14, 2013 5:50 PM
To:  Doug Schepers <schepers@w3.org>
Cc:  "public-webplatform@w3.org" <public-webplatform@w3.org>
Subject:  Re: Google Webmaster Tools Update (and Rich Snippets)

 Awesome. Good job Doug :) Lets leave the rich snippets at low priority for
now. Once we have the site architecture with topic clusters in place, we can
work on optimizing the metadata/rich snippets associated with the content.
 If anyone is interested, here's the tool which can help you identify
structured data that Google can extract from your page -
http://www.google.com/webmasters/tools/richsnippets .Most search engines can
identify the structure defined at  http://schema.org/docs/schemas.html. Feel
free to open a bug in Bug Genie for this and I can work on identifying and
defining the right schema and metadata to be used on pages.
 Ideally, we would want a search for the keyword border-radius to return the
WPD border-radius page in the top 3-5 results :) Sitemap is one step towards
it. Yay !!!
On 04/14/2013 07:30 PM, Doug Schepers wrote:
> Hi, folks- 
>  I got an action to add our sitemap [1] to Google Webmaster Tools, which I
> have done. 
>  One of the other tips they have is inserting "rich snippets" (microdata or
> RDFa Lite) [2]; the specific use they have for this is to split out search
> results into structured results.
>  They don't currently pull out technical documentation for display on search
> result pages, but I would love for them to do so for our data... search Google
> or Bing for "WPD border-radius" and it could show the summary, syntax, and
> values right there in the search results, with links to examples and
> compatibility tables. That would be cool. Since Google/Bing doesn't have that
> now, adding markup like this is a low priority, but I thought I'd put a bug in
> your ear. There are a few vocabularies that might be suitable for marking up
> our data [3], and we could even work on expanding those.
>  [1] http://www.webplatform.org/sitemaps/sitemap-index-wpwiki.xml
>  [2] https://support.google.com/webmasters/bin/answer.py?hl=en&answer=99170
>  [3] http://docs.webplatform.org/wiki/WPD:Metadata
>  Regards- 
>  -Doug 
 Patrick D'Souza Developer, Metrics About.com | Do more 1500 Broadway, 6th
Floor New York, NY, 10036 AIM: padsouza
Received on Thursday, 18 April 2013 23:00:48 UTC

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