W3C home > Mailing lists > Public > public-tracking@w3.org > May 2012

Re: transitivity of DNT exceptions

From: Kimon Zorbas <vp@iabeurope.eu>
Date: Wed, 9 May 2012 17:46:56 +0000
To: Nicholas Doty <npdoty@w3.org>, Tracking Protection Working Group <public-tracking@w3.org>
CC: Matthias Schunter <mts-std@schunter.org>
Message-ID: <BC3C08D4-150B-48A7-AAD0-8C3138A2D9AD@iabeurope.eu>
Nick, I think this goes even beyond what data protection authorities have been discussing. They would allow for an ad-network to be "authorised" on via website and use data cross-sites.

We need to discuss this with our members, as we see the transpositions across the EU/EEA to not be coherent or consistent.

Kind regards,

Kimon Zorbas Vice President IAB Europe

IAB Europe - The Egg
Rue Barastraat 175
1070 Brussels - Belgium
Phone +32 (0)2 5265 568
Mob +32 494 34 91 68
Fax +32 2 526 55 60
Twitter: @kimon_zorbas

www.iabeurope.eu and www.interactcongress. eu

IAB Europe supports the .eu domain name www.eurid.eu

IAB Europe is supported by:

Austria, Belgium, Bulgaria, Croatia, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Netherlands, Norway, Poland, Romania, Russia, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Turkey, Ukraine and United Kingdom representing their 5.000 members. The IAB network represents over 90% of European digital revenues and is acting as voice for the industry at National and European level.

IAB Europe is powered by:

Adconion Media Group, Adobe, ADTECH, Alcatel-Lucent, AOL Advertising Europe, AudienceScience, BBCAdvertising, CNN, comScore Europe, CPX Interactive, Criteo, eBay International Advertising, Expedia Inc, Fox Interactive Media, Gemius, Goldbach Media Group, Google, GroupM, Hi-Media, Koan, Microsoft Europe, Millward Brown, News Corporation, nugg.ad, Nielsen Online, OMD, Orange Advertising Network, PHD,Prisa, Publicitas Europe, Quisma, Sanoma Digital, Selligent, TradeDoubler, Triton Digital, United Internet Media, ValueClick, Verisign, Viacom International Media Networks, White & Case, Yahoo! and zanox.

IAB Europe is associated with: Advance International Media, Banner, Emediate, NextPerformance, Right Media, Tribal Fusion and Turn Europe

----- Reply message -----
From: "Nicholas Doty" <npdoty@w3.org>
To: "Tracking Protection Working Group" <public-tracking@w3.org>
Cc: "Matthias Schunter" <mts-std@schunter.org>
Subject: transitivity of DNT exceptions
Date: Wed, May 9, 2012 7:45 am

After some discussion of transitivity of exceptions on last week's call and some follow-up with Matthias, it sounds like there might be interest in specific exceptions (that might help with EU or other jurisdictions) for top-level third parties. For example, maybe a large site could more easily specify the ad networks or exchanges it works with in requesting an exception (such that those domains receive a DNT:0 opt-in signal) and then all further re-directs would also be excepted, because the further third-parties aren't using the data for any additional purposes (via some version of our Outsourcing exception, and perhaps fitting an EU "data processor" definition).

Does this sound workable for interpretations of EU law? For site or browser implementers?

Do we see other definitions of "transitivity of exceptions" that would be useful? Browsers could, for example, send DNT:0 to all resources that are re-directed from a request that was initiated with DNT:0, but that sounds both annoying to implement (for browser plug-ins, for example) and sometimes specifically not the intent of an exception (URL re-direction services, maybe).


(This isn't meant to duplicate Ian's action-194, though maybe it will be related.)
Received on Wednesday, 9 May 2012 17:47:38 UTC

This archive was generated by hypermail 2.4.0 : Friday, 17 January 2020 17:38:42 UTC