Re: ISSUE-23 and ISSUE-34 (exemption for analytics and exemption for aggregate analytics)

The group discussed the nature and scope of an exemption for analytics.
There was consensus that first-party analytics for the first-party site
should not be affected by Do Not Track.  Consensus was reached that in fact
the exemption should not be specifically for analytics, but rather for any
third party contractor to a first party, provided that, at least when Do Not
Track is enabled, such a contractor takes sufficient steps to silo the data
for the sole use of that first party.   This consensus was conditional on
future agreement about "sufficient steps to silo the data".  A range of
positions were evident on that question, with the strongest views following
along the lines of "the contractor MUST use effective technical measures to
silo AND MUST make a commitment to silo" or "the contractor MUST make a
commitment and SHOULD use effective technical measures to silo.  Jonathan
Mayer and Shane Wiley agreed to draft competing language for this definition
of sufficient siloing.

-- 
Peter

Received on Thursday, 22 September 2011 19:58:50 UTC