Re: How are you currently generating Schema.org syntax?

There is some interesting movement in WordPress land it may be a place to
lend your voice.

- https://wordpress.org/gutenberg/
- https://yoast.com/gutenberg-alternative-approach/

Short-version: WordPress powers a large portion of the web and they're
introducing the notion of writing content in "blocks".

Now I don't anything specifically about Schema.org markup, but this seems
like a perfect place to add annotations to a block as you're editing.

If this open source project isn't already considering schema.org, perhaps
this community could get involved and suggest ideas in their GitHub page:
https://github.com/WordPress/gutenberg/blob/master/README.md

It seems like there are some references already in issues and in a quick
scan of the code:
https://github.com/WordPress/gutenberg/search?q=schema.org&type=Issues

On Thu, Jul 12, 2018, 4:47 PM Joe Duarte <songofapollo@gmail.com> wrote:

> Hi all,
>
> This is a question I've had for a long time. I'm not aware of any software
> that can automatically generate Schema.org syntax for content like an
> article, event, product, etc. I'm speaking of body content, not the head.
>
> For example, if I write an article that mentions some moderately famous
> scientist, I want to insert the sameAs syntax with a link to his or her
> Wikipedia page or ORCID page to let search engines know that I'm talking
> about this particular person. Hopefully that would strengthen the article's
> SEO or whatever and lead to more readers.
>
> I have to do that and any other kind of Schema.org markup manually. I'd
> really like to go wheels up with it and markup just about everything in an
> article, any mention of a city, country, scientific paper, person, car, all
> of it. But it would be a lot of work as I understand the situation
> currently.
>
> So how are you doing it? Are there any major publishers that thoroughly
> mark up their articles? Have they released any open source tools? (Sorry if
> I missed a thread.)
>
> It seems like automated, thorough markup would require very powerful
> software, like IBM Watson or other machine learning tools. Am I correct in
> assuming that you're all doing it manually? The WP plugins I saw seemed to
> only do the head page-level metadata, not the thorough embedded markup.
>
> Schema.org has been developed to satisfy various criteria or goals. It
> occurs to me that one design goal could be* ease of automation*. I'm not
> sure what that would look like – I'll have to think about it some more.
>
> Cheers,
>
> JD
>