- From: Janina Sajka <janina@rednote.net>
- Date: Mon, 5 Oct 2020 09:38:47 -0400
- To: Personalization tf <public-personalization-tf@w3.org>
You ask a reasonable question about distractions. We do understand that advertising constitutes the critical revenue stream for many content providers. The purpose of allowing users to hide (or systematically show and sequentially review) on page advertising is simply to give users the control other users have over such content. The user without a disability can ignore the add and complete the task. The user who cannot ignore it, or TAB past it conveniently, is forced to grapple with a stumbling block that prevents them from completing a task. We believe users will choose to look at advertising because it's informative. It's an important mechanism for learning about options in life. By allowing users to control when and how they see ads, we allow them the ability to avoid becoming frustrated by processes that prevent task completion. We also allow them to see advertising as potentially useful information, not a source of frustration. Surely, we don't think a frustrated user will follow up on the ad that caused the frustration? -- Janina Sajka https://linkedin.com/in/jsajka Linux Foundation Fellow Executive Chair, Accessibility Workgroup: http://a11y.org The World Wide Web Consortium (W3C), Web Accessibility Initiative (WAI) Co-Chair, Accessible Platform Architectures http://www.w3.org/wai/apa
Received on Monday, 5 October 2020 13:39:01 UTC