Re: [admin] Consensus Call: Adopting Privacy-Preserving Attribution into PATCG (#26)

Don, the decision point here is about adoption as a starting point, not final. I don't see why the ad "fraud" issue (really last touch attribution) is so baked into PPA that it can't be addressed. We also don't have a rival AdMAP proposal here, just your suggestion we go work on one.

There's no reason IAB tech lab couldn't have put forward ADMAP here, and can still in the future, or influence the PPA specification to address these issues.

-- 
GitHub Notification of comment by wbl
Please view or discuss this issue at https://github.com/patcg/admin/issues/26#issuecomment-2427095014 using your GitHub account


-- 
Sent via github-notify-ml as configured in https://github.com/w3c/github-notify-ml-config

Received on Monday, 21 October 2024 16:00:56 UTC