Re: [meetings] Agenda Request - Measurement use-cases deep and requirements (#51)

I'm all for spending an entire meeting on this topic, but it would be helpful if we identified a few sub-topics within this to divide the time, and make sure that we use those 6 hours productively.

A few sub-topics that have been raised above:

1.  Measurement use cases
    1. Click attribution measurement
    2. Impression (click, view, etc) attribution measurement
    3. Incrementality / Lift / Randomized Controlled Trials
    4. Optimization / ML Model training
2. Operational Concerns
    1. First party vs Third Party reporting / usage of these APIs
    2. Same device vs Cross device attribution
3. Technical approaches
    1. Highlighting the differences between existing proposals, and which of the above use cases they can support and not support
    
I'm not sure we actually want to cover all this, and this list probably misses some other valuable sub-topics. I do believe it's important to agree on some of these for the agenda before next week, though.

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Received on Tuesday, 10 May 2022 19:29:33 UTC