Re: [proposals] Interoperable Private Attribution (IPA) (#2)

Having looked at only the non-technical presentation, I have a couple of comments / questions.

1. Where would the match keys be stored in the device / browser / OS?
2. Could we adapt this solution so that it isn't so dependent on companies with a "large footprint"? Although as proposed this does appear to be the most logical solution, it also poses a huge limitation in my view. What happens if suddenly Facebook or Google decide they'll only share their match keys with companies that play well with them? 

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Received on Monday, 14 February 2022 16:06:05 UTC