Re: 3M Validation Page

Moses,

Yes, people are looking into verifying data associated with the supply
chain. That was one thing we explored in this DHS funded report, Sensors,
Identifiers & Digital Twins: https://bit.ly/GSCreport. You should check it
out.

I wrote about the broader impact here:
https://medium.com/in-present-tense/can-supply-chain-transparency-save-the-world-15d7e8d5c11b

It's not just limited to (high) fashion, it has an impact on other supply
chains, which influences economics, and global trash. There are also some
major issues - like jurisdiction specific laws. The pharma supply chain is
the most advanced using this technology due to regulatory compliance. Also,
all this enables Industry 4.0 - which is a very Elon Muskish manufacturing
future driven out of Europe.

FWIW, Patagonia is the brand/manufacturing leader in this space. H&M and
other European brands are following. Sustainability is an important value
for younger generations. And the Covid crisis is having a major impact on
fast fashion -- in a good way. Fast fashion is very destructive to the
environment. It's good to be done with it.

This is a topic we discuss over at the Hyperledger Supply Chain SIG. This
is one reason I am so keen on digital identity technology for non-humans
and preparing this data for ML tools. We are so in the early stages of this
rn. There are a lot of people/companies already exploring these ideas in
specific verticals and more broadly across the supply chain.

Cheers,

-Heather

On Thu, Jun 11, 2020 at 7:25 AM <steve.e.magennis@gmail.com> wrote:

> In my mind, supply chain provenance suffers from two key problems:
> enticing participants to take on the extra effort required to participate
> in the system, and ensuring the suppliers are honest in using the system.
> The first issue can be addressed with contractual or legal requirements. I
> imagine there might be a few businesses or industry segments out there that
> see a strategic advantage to being part of a verifiable supply chain and
> seek out systems to participate in, but mostly I would think this is
> something that would be imposed upon them and not without direct or
> indirect compensation. The second problem is more challenging. If a
> supplier has integrity and a good reputation then their mark stands for
> something. On the other hand if a supplier’s operation has not risen to
> that level, then external audits, or certifications by some organization
> that has a sterling reputation must be invoked. For the lux goods example,
> this might mean industry standards organizations but might also have to be
> the brand itself, meaning they might need to be responsible for ensuring
> the integrity of the entire chain (think Starbucks coffee provenance
> system). Do trusted governance ecosystems ensuring material and
> manufacturing quality need to exist at each stage of the supply chain
> before a brand can promote provenance in a meaningful way, even before VC’s
> come into play? Can / should a brand take on some of the missing pieces? If
> the assembly factory is awesome but the tannery that supplies the leather
> is less so, is that still OK as far as the brand is concerned?
>
>
>
> From the brand and consumer perspective there is clear and direct
> value-add. Bootstrapping and sustaining the other participants is more of a
> challenge.
>
>
>
> Others in this group have thought about supply chain much more deeply than
> I have and I’d be interested in differing perspectives.
>
>
>
> -S
>
>
>
> *From:* Moses Ma <moses.ma@futurelabconsulting.com>
> *Sent:* Wednesday, June 10, 2020 10:59 PM
> *To:* W3C Credentials CG <public-credentials@w3.org>
> *Subject:* Re: 3M Validation Page
>
>
>
> Wayne Chang's post :
>
> On 6/10/20 4:30 PM, Wayne Chang wrote:
>
> This page lets you to "pull" credentials based on 3M identifiers printed on the product packaging: https://safeguard.3m.com/Guest#/Validation - I think it's an interesting exhibit as we explore the right roles for VCs across e-commerce and battling counterfeit goods.
>
> ... got me thinking.
>
> The luxury fashion brand Alyx is piloting a blockchain using QR codes to
> display where materials were sourced, where manufacturing took place and
> where the product was shipped to. And the luxury brand conglomerate LVMH
> has partnered with ConsenSys and Microsoft to create the traceability
> platform called AURA where details of a particular item can be checked to
> confirm its authenticity, confirming whether the item is genuine. This
> allows them to combat grey goods, and can theoretically assure ethical and
> sustainable manufacture.
>
> Still I'm tired of thinking about COVID, I'm taking a break to daydream --
> and wondering if vreifiable credentials could be used in the fashion
> industry?
>
> So I have some questions...
>
>
>
> 1) Because the cost of transaction is relatively high, AURA is likely to
> remain the preserve of high-end luxury goods, where anti-counterfeiting is
> the primary use case. So this leads me to wonder... would a VC be cheaper
> than writing a record a blockchain?
>
>
>
> 2) If these brands wish to create a more intimate connection the consumer,
> it might be smarter to do something like this: Imagine Beyonce's Ivy Park
> activewear line included a VC. Why? Because Beyonce has been attacked over
> social media for using Sri Lankan factories paying 2¢/hr for labor. A chain
> of VCs could theoretically verify a chain of ethical manufacture, and also
> ensure compliance with sustainability goals. Plus, that VC provides a one
> time pass to receive a free song, that is not available commercially. Would
> anyone be up to helping me think this through as a gedanken exercise to
> understand VCs better?
>
>
>
> Anyway, something like this feels interesting to me, because it isn't the
> same old Alice/Bob in a supply chain example. Has anyone put thought into
> this sort of thing already?
>
>
>
> Moses
>
>
>
>
>
>
>
>
>
> --
>
> *Moses Ma | Managing Partner*
>
> moses.ma@futurelabconsulting.com | moses@futurelab.ventures |
> moses@ngenven.com
>
> v+1.415.568.1068 | skype mosesma | *linktr.ee/moses.tao*
> <http://linktr.ee/moses.tao>
>
> FutureLab provides strategy, ideation and technology for breakthrough
> innovation and third generation blockchains.
>
> Learn more at *www.futurelabconsulting.com*
> <http://futurelabconsulting.com>. For calendar invites, please cc:
> mosesma@gmail.com
>
>
>
> Or whet your appetite by reading *Agile Innovation*
> <http://www.amazon.com/Agile-Innovation-Revolutionary-Accelerate-Engagement/dp/B00SSRSZ9A>
> | *Quantum Design Sprint*
> <https://www.amazon.com/Quantum-Design-Sprint-Application-Disruptive/dp/1799143864>
> | my blog at *psychologytoday.com*
> <http://www.psychologytoday.com/blog/the-tao-innovation>.
>
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-- 
Heather Vescent <http://www.heathervescent.com/>
President, The Purple Tornado, Inc <https://thepurpletornado.com/>
Author, A Comprehensive Guide to Self Sovereign Identity
<https://ssiscoop.com/>
Author, The Cyber Attack Survival Manual <http://amzn.to/2i2Jz5K>

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