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Re: Slogan for the SW brochure

From: Kingsley Idehen <kidehen@openlinksw.com>
Date: Thu, 07 Jun 2007 10:59:44 -0400
Message-ID: <46681D60.3020801@openlinksw.com>
To: Sandro Hawke <sandro@w3.org>
CC: Ivan Herman <ivan@w3.org>, W3C SWEO IG <public-sweo-ig@w3.org>

Sandro Hawke wrote:
> Ivan Herman <ivan@w3.org> writes:
>   
>> Just listening to Tim's interview:
>>
>> http://blogs.zdnet.com/Berlind/?p=518
>>
>> and this gave me the idea:
>>
>> "Get rid of data silos!"
>>     
Yes!

The problem statement is: Data Silos
>
> Which makes me think of one I kind of like:
>
>     "Unleash your data"
>
> or, dramatically, 
>
>      "Unleash the data"
>   
"Unleash Your Data!" for effect :-)

"Data Silos" are the unequivocal pain point of the current "Web of 
Documents & Services". Thus, we use this as the punchline pivot, since 
data has to be unleashed before it can be "Meshed" and while it's held 
captive it can only be "Mashed" :-)

+1 for "Unleash Your Data.." or derivatives.

Kingsley
> (which I read as paralleling, "unleash the dogs".)
>
> Maybe just:
>
> =>    Data unleashed.
>
> *shrug*
>
> The cool thing about the word "unleash" is that, unlike "free" and
> "open" and such, it has the strong connotation that what's being made
> available is powerful.   But maybe it goes too far, with some sense that
> the thing is dangerous.  (which if course, it is.)
>
>        -- Sandro
>
>   
>> Ivan
>>
>> Kingsley Idehen wrote:
>>     
>>> Martin Dzbor wrote:
>>>       
>>>> Personally,
>>>>
>>>> Marie's option 1 fused with Kingsley's option 4 (something like
>>>> "Enrich and integrate your data without....",
>>>> ...not too flashy, using the language acceptable by both researchers
>>>> and IT professionals... not using tricky words like "intelligence"... :-)
>>>>
>>>> Best,
>>>>
>>>> M.
>>>> -- 
>>>>       Martin Dzbor, PhD MBA
>>>>  Knowledge Media Institute (KMi)
>>>>      The Open University, UK
>>>> http://kmi.open.ac.uk/people/dzbor
>>>>
>>>>
>>>>
>>>>
>>>> On 6 Jun 2007, at 16:22, Dunja Ewinger wrote:
>>>>
>>>>         
>>>>> Hi,
>>>>> as Marie-Claire stated, we should have a more attractive, more sexy
>>>>> slogan for the Semantic Web brochure. I collected the proposals that
>>>>> had been given during the weekly telco:
>>>>>
>>>>> Semantic Web:
>>>>> 1. "Enrich your data"
>>>>> 2. "Information on your fingertip"
>>>>> 3. "Making your life easier"
>>>>> 4. "Data Meshing without Compromise!"
>>>>> 5. "Giving you your data!"
>>>>> 6. "Knowledge at your fingertips!"
>>>>> 7. "Delivering your data!"
>>>>> 8. "Learn More from What you Know"
>>>>>
>>>>> Please let me know your favorite or make other proposals.
>>>>> Thanks for your feedback
>>>>>
>>>>> Best regards,
>>>>> Dunja
>>>>>           
>>> Dunja,
>>>
>>> Another variation:
>>>
>>> "Data Description, Discovery, and Meshing, without Compromise!"
>>>
>>>
>>>
>>>       
>> -- 
>>
>> Ivan Herman, W3C Semantic Web Activity Lead
>> URL: http://www.w3.org/People/Ivan/
>> PGP Key: http://www.cwi.nl/%7Eivan/AboutMe/pgpkey.html
>> FOAF: http://www.ivan-herman.net/foaf.rdf
>>
>>     
>
>
>   


-- 


Regards,

Kingsley Idehen	      Weblog: http://www.openlinksw.com/blog/~kidehen
President & CEO 
OpenLink Software     Web: http://www.openlinksw.com
Received on Thursday, 7 June 2007 14:59:59 GMT

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