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Re: Slogan for the SW brochure

From: Kjetil Kjernsmo <kjetilk@opera.com>
Date: Thu, 7 Jun 2007 10:24:25 +0200
To: public-sweo-ig@w3.org
Message-Id: <200706071024.28719.kjetilk@opera.com>

On Wednesday 06 June 2007 17:33, Martin Dzbor wrote:
> Personally,
> Marie's option 1 fused with Kingsley's option 4 (something like
> "Enrich and integrate your data without....",

Too long, I feel... :-)

> > Semantic Web:
> > 1. "Enrich your data"

Is it so much about enriching data, or rather making allready enriched 
data more accessible?

> > 2. "Information on your fingertip"
> > 6. "Knowledge at your fingertips!"

The status quo appears to do that too to most people?

> > 3. "Making your life easier"

That's what they all say...

> > 4. "Data Meshing without Compromise!"

Huh, what's this? ;-) We know that meshing is a killer app of the 
semweb, but most have no idea.

> > 5. "Giving you your data!"
> > 7. "Delivering your data!"

That's the two I threw forward. There are a few things that I try to get 
to with this. One is that it is a web of data. Another is that it gives 
easy access to data. A final point is the scratch the itch that many 
seem to have, but none really know what they can do about: That some 
sites try to control their users data, making your own data quite 
inaccessible to you. The semweb would be a solution to that. 

So, I want to emphasise that the semweb gives access to data, your own 
data too.

> > 8. "Learn More from What you Know"

That's pretty cool too, but what does it imply, really?


Kjetil Kjernsmo
Semantic Web Specialist
Opera Software ASA
Received on Thursday, 7 June 2007 08:24:39 UTC

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