howto align text next to an fo:external-graphic

I want a block of text to appear to the right of an fo:external-graphic,
instead of below it on the next line. Could someone nudge me in the right
direction by telling me which formatting option I need to apply?
 <fo:block background-color="blue" color="white">
<fo:block><fo:external-graphic height="1cm"
src="url(../chick/chicksand.png)"/></fo:block>
<!-- want this to the right of the image, not below -> *<fo:block
font-size="14pt">Free</fo:block>*
<fo:block font-size="12pt">Chicken Sandwich</fo:block>
<fo:block font-size="9pt">with purchase of large side item and large
Coca-Cola&#174; beverage.</fo:block>
</fo:block>