Re: My Friday-Before-Labor-Day Diatribe [Was: Frame document (fwd)

Once upon a time Jeff Leane shaped the electrons to say...
>So here's a challenge to everyone who cares about the web:  Form a
>convincing argument that quality information design contributes directly to
>the bottom line.  Then make that argument, not just to yourself, but to the
>people who need to hear it.  Get off the hermetic www-html list and get on
>the online-ads or internet-sales lists.

But, IMHO, this is a bogus argument.  Take Coke - their site is meant to
be nothing BUT entertainment, and it does a decent job of it.  Of the 
Escape from LA website that has the online choose your own adventure game.
Frankly I found myself wasting too much time having fun playing on that 
site.  It used Frames *heavily* and also relies on JavaScript.  And IMHO
we could do with a few clever and entertaining sites like that.

There are many commercial sites where form *is* more important than
content - because they are selling *style*, not something with lasting
meaning.  People don't buy designer jeans because they last - a pair of
no-name jeans lasts - they buy for the style.

-MZ
--
Livingston Enterprises - Chair, Department of Interstitial Affairs
Phone: 800-458-9966 510-426-0770 FAX: 510-426-8951 megazone@livingston.com
For support requests: support@livingston.com  <http://www.livingston.com/> 
Snail mail: 6920 Koll Center Parkway  #220, Pleasanton, CA 94566
See me in person: Internet Expo, Boston, MA, October 16-17, Booth 422 ;-)

Received on Thursday, 5 September 1996 12:44:26 UTC