Added "Empirical Approach to Understanding Privacy Valuation" to SharedBookmarks on wiki

I added the following to the Shared Bookmark list [1] on the wiki:

http://hbswk.hbs.edu/item/5685.html
An Empirical Approach to Understanding Privacy Valuation, Luc Wathieu  
and Allan Friedman, Harvard Business Review
   * Contrary to some research, the chief privacy concern appears  
based on data use, not data itself.
   * There is consumer demand for social control that focuses on data  
use.
   * Sophisticated consumers care about economic context and indirect  
economic effects.

cheers,
mike

[1]: http://www.w3.org/2006/WSC/wiki/SharedBookmarks

Received on Thursday, 31 May 2007 16:37:26 UTC