Materials for Industry of Things World, Berlin

With the help of the W3C office for Germany and Austria, we’re planning on having a W3C Booth at the Industry of Things World conference in Berlin on 19-20 September 2016.  This is the same week as TPAC, so I will fly from Berlin to Lisbon to be at TPAC from Wednesday through Friday.

The conference website is: http://industryofthingsworld.com

Note that we’re hoping to use the booth to distribute the flyer being developed by the WoT IG.

We also had a booth at last year’s event, and we are now working on the banner design for this years event. Last year we had the following text, which we now want to update.

> ➤ Challenge: The Internet of Things is being held back by fragmentation and data silos
> 
> ➤ Our goal: To realise the potential for the IoT through open standards that bridge IoT platforms
> 
> ➤ W3C's vision: The Web as the Global Data Bus
> 
> ➤ Key ingredient: Shared semantics within and across domains as the basis for interoperability


Note that as a banner, we have to limit the amount of text considerably, so we can’t just copy the text from the flyer. How about the following:

Industry Challenges
The Internet of Things suffers from a lack of interoperability across platforms,
resulting in fragmentation and silos that are holding back the business potential

Why is it Important?
Solving this will lower the costs and unlock exponential growth as happened
with the introduction of the Internet, and subsequently, the World Wide Web

What is the Solution?
The Web of Things is the layer of semantics, security and metadata that will
enable integration across platforms and enable open ecosystems of services

Join W3C to develop the standards needed to realise the full potential of the IoT

Any comments?
—
   Dave Raggett <dsr@w3.org <mailto:dsr@w3.org>>