RE: [web-adv] Minutes and next meeting *17 August*

Hi Wendy:

Can we also add FloC ID vs. Topic-Based?

I'd like to discuss the Digiday article:  https://digiday.com/marketing/google-switch-floc-cookie-replacement-fingerprinting-potential/


Which references Josh Karlin's FLoC presentation at https://youtu.be/J8sBCPYDHJo starting at marker 1:33:00


Josh Karlin quoted to say:  “It might make sense to stick to topics instead of cohorts,”  " the algorithmic system might generate topic-centric IDs associated with subject matter on websites people visit — think “performing arts” or “fitness” — as opposed to assigning an opaque numerical cohort ID"

Questions
1.      if we move to topical, when will this be determined?
2.      Will there be a new FLoC orgin trial?
3.      What are the findings so far from the FLoC trial?
4.      Will it be at a domain level or page level?  It sounds that this is potentially at the page level?
5.      Will there be max # of topics per page?

Thanks!


Angelina Eng
VP, Measurement & Attribution
Programmatic+Data Center
O: 347.548.3251 | M: 646.543.7890
e: angelina@iab.com
116 East 27th Street, 6th Floor
New York, NY 10016


-----Original Message-----
From: Wendy Seltzer <wseltzer@w3.org>
Sent: Tuesday, August 10, 2021 6:18 AM
To: public-web-adv@w3.org
Subject: [web-adv] Minutes and next meeting *17 August*

Hi Web-Adv,

Minutes from our 3 August meeting are available at https://www.w3.org/2021/08/03-web-adv-minutes.html

We discussed MaskedLARK.

Reminder, no meeting 10 August.

Next Meeting: Tuesday, 17 August, 11am Eastern (1500 UTC).
Draft agenda:
agenda+ Agenda-curation, introductions
agenda+ FalconCNS [from Jay, Privacy.coop]
agenda+ SUSHI: https://github.com/privacycg/proposals/issues/27  [from
Russel Stringham, Adobe]
agenda+ AOB

Call-in info at:
https://lists.w3.org/Archives/Member/internal-web-adv/2020Apr/0000.html

(let me know if you need me to send it to you directly).

irc for real-time queueing and minutes is http://irc.w3.org #web-adv Github repo: https://github.com/w3c/web-advertising


Reminder of the ongoing invitation to share additional agenda requests with an agenda+ message to the list, ideally with a link to an issue or other background.

Thanks,
--Wendy

--
Wendy Seltzer -- wseltzer@w3.org<mailto:wseltzer@w3.org> +1.617.715.4883 (office) Strategy Lead and Counsel, World Wide Web Consortium (W3C)
https://wendy.seltzer.org/        +1.617.863.0613 (mobile)