- From: CVS User rfieldin <cvsmail@w3.org>
- Date: Thu, 10 Apr 2014 03:53:33 +0000
- To: public-tracking-commit@w3.org
Update of /w3ccvs/WWW/2011/tracking-protection/drafts In directory gil:/tmp/cvs-serv1135 Modified Files: tracking-dnt.html Log Message: (editorial) revise the introduction to reduce opinionating and note that compliance is separate --- /w3ccvs/WWW/2011/tracking-protection/drafts/tracking-dnt.html 2014/04/10 01:16:20 1.265 +++ /w3ccvs/WWW/2011/tracking-protection/drafts/tracking-dnt.html 2014/04/10 03:53:33 1.266 @@ -24,6 +24,16 @@ wgPatentURI: "http://www.w3.org/2004/01/pp-impl/49311/status", issueBase: "http://www.w3.org/2011/tracking-protection/track/issues/", localBiblio: { + "TCS": { + "authors": ["Heather West","Justin Brookman","Sean Harvey","Erica Newland"], + // "status" : "WD", + // "href" : "http://www.w3.org/TR/tracking-compliance/", + "status" : "ED", + "href" : "http://www.w3.org/2011/tracking-protection/drafts/tracking-compliance.html", + "title" : "Tracking Compliance and Scope", + "date" : "08 April 2014", + "publisher" : "W3C" + }, "HTTP" : { "title" : "Hypertext Transfer Protocol (HTTP/1.1): Message Syntax and Routing", "authors": ["Roy T. Fielding", "Julian Reschke"], @@ -103,26 +113,23 @@ <h2>Introduction</h2> <p> - The World Wide Web (WWW, or Web) consists of millions of sites + The World Wide Web consists of billions of resources interconnected through the use of hypertext. Hypertext provides a - simple, page-oriented view of a wide variety of information that - can be traversed by selecting links, manipulating controls, and - supplying data via forms and search dialogs. A Web page is usually - composed of many different information sources beyond the initial - resource request, including embedded references to stylesheets, - inline images, javascript, and other elements that might be - automatically requested as part of the rendering or behavioral - processing defined for that page. - </p> - <p> - Each of the hypertext actions and each of the embedded resource - references might refer to any site on the Web, leading to a seamless - interaction with the user even when a page might be composed of - information requested from many different and possibly independent - Web sites. From the user's perspective, they are simply visiting and - interacting with a single Web property: all of the technical details - and protocol mechanisms used to compose a page to represent that - property are hidden behind the scenes. + simple, page-oriented view of the information provided by those + resources, which can be traversed by selecting links, manipulating + controls, and supplying data via forms and search dialogs. + </p> + <p> + A Web page is often composed of many information sources beyond the + initial resource request, including embedded references to + stylesheets, inline images, javascript, and other elements that might + be automatically requested as part of the rendering or behavioral + processing defined for that page. The user's experience is seamless, + even if the page has been composed from the results of many network + interactions with multiple servers. From the user's perspective, they + are simply visiting and interacting with a single Web site: all of the + technical details and protocol mechanisms used to compose a page to + represent that site are hidden behind the scenes. </p> <p> It has become common for Web site owners to collect data regarding @@ -132,40 +139,44 @@ is using their site (audience segmentation). In some cases, the data collected is used to dynamically adapt the content (personalization) or the advertising presented to the user (targeted advertising). - Data collection often occurs through the insertion of tracking - elements on each page. A survey of these techniques and their + Data collection often occurs through the insertion of embedded + elements on each page, which connect the user's activity across + multiple pages. A survey of these techniques and their privacy implications can be found in [[KnowPrivacy]]. </p> <p> - People have the right to know how data about them will be collected - and how it will be used. Empowered with that knowledge, individuals - can decide whether to allow their online activities to be tracked and - data about them to be collected. Many Internet companies use data - gathered about people's online activities to personalize content and - target advertising based on their perceived interests. While some - people appreciate this personalization of content and ads, - others are troubled by what they perceive as an invasion of - their privacy. For them, the benefit of personalization is not worth - their concerns about allowing entities with whom they have no direct - relationship to amass profiles about their activities. - </p> - <p> - Therefore, users need a mechanism to express their own preference - regarding tracking that is both simple to configure and efficient - when implemented. In turn, Web sites that are unwilling or unable to - offer content without such data collection need a mechanism to - indicate that status to the user and allow them (or their user agent) - to make an individual choice regarding exceptions. - </p> - <p> - This specification defines protocol elements for use within the - Hypertext Transfer Protocol [[!HTTP]] which allow a user to express a - tracking preference, via the <a>DNT</a> request header field, and - allow a server to describe their tracking behavior via a well-known - <a href="#status-resource">tracking status resource</a> and the - <a>Tk</a> response header field. In addition, JavaScript APIs are - defined for enabling scripts to determine DNT status and to register a - user-granted exception. + Users need a mechanism to express their own preferences regarding + tracking that is both simple to configure and efficient when + implemented. However, merely expressing a preference does not imply + that all recipients will be able to comply. In some cases, a server + might be dependent on some forms of tracking and is unwilling or + unable to turn that off. In other cases, a server might perform only + limited forms of tracking that would be acceptable to most users. + Servers need mechanisms to communicate how they behave with regard to + tracking and to store user-granted exceptions after the user has + made an informed choice. + </p> + <p> + This specification defines Hypertext Transfer Protocol [[!HTTP]] + elements for communicating the user's tracking preference (if any) + and communicating the server's tracking behavior (if any). + The <a>DNT</a> request header field is defined for communicating the + user's tracking preference for the request target. A well-known URI + for a <a href="#status-resource">tracking status resource</a> and the + <a>Tk</a> response header field are defined for communicating the + server's tracking behavior. In addition, JavaScript APIs are defined + for enabling scripts to determine DNT status and register a + <a>user-granted exception</a>. + </p> + <p> + This specification does not define requirements on what a recipient + needs to do to comply with a user's expressed tracking preference, + except for the means by which such compliance is communicated. + Instead, the tracking status provides the ability to identify a set of + compliance regimes to which the server claims to comply, with the + assumption being that each regime defines its own requirements on + compliant behavior. For example, [[TCS]] is a work-in-progress that + intends to define such a compliance regime. </p> </section>
Received on Thursday, 10 April 2014 03:53:35 UTC