Re: Social Business Strategy in the Mainstream

All the way up until it refers to Omniture, google analytics, facebook, 
twitter, youtube, Sysomos, and Radian6.  These are all references to 
social media tools and have little to do with social business.  The 
responsibilities are rather ambiguous, but do mention marketing several 
times.  An MBA degree has nothing to do with computer technology or the 
technology side of social business.  I think this is someone misusing the 
term Social Business when they meant to say Social Media.  I expect we 
will see this misuse often as people fail to see the difference.  Similar 
to how "on-premise" is improperly used instead of "on-premises" when 
comparing to services "in the cloud".  I think this misuse of terminology 
could be the undoing of SB, simply because people will assume the wrong 
meaning and not seek to understand the distinction.

Cheers,
David Hablewitz, PMP
Principal, Divergent Solutions LLC
206-419-8264
david.hablewitz@divergentnw.com



From:   "Crawford, Mark" <mark.crawford@sap.com>
To:     "public-socbizcg@w3.org" <public-socbizcg@w3.org>
Date:   05/14/2013 12:53 PM
Subject:        Social Business Strategy in the Mainstream



Well, looks like we are now seeing job descriptions from large companies 
around our topic J
 
http://www.linkedin.com/jobs?viewJob=&jobId=5454759&goback=%2Enmp_*1_*1_*1_*1_*1_*1_*1_*1_*1_*1&trk=nmp_rj_job
 
Kind Regards,
Mark
Mark Crawford
Standards Strategist, Industry Standards & Open Source, TIP Governance 
SAP Labs LLC, 1300 Pennsylvania Avenue Suite 600, Washington D.C.
mark.crawford@sap.com
T +1 703 670 0920 M +1 703 485 5232