Re: Pandora sends user GPS, sex, birthdate, other data to ad servers

Pandora seems to be acting just like hundreds of other apps. An entire mobile ad network ecosystem is already built around such data...replicating the traditional  ad network and data exchange system on the web. 
 And although udids are used instead of cookies for tracking when third party cookies aren't available in the mobile environment (safari and apps) plenty of web sites or web advertisers pass their account IDs to web ad nets for reporting and analysis. 
Not justifying, just always surprised when the existence of an entire well publicized industry sector is news!

Jules Polonetsky

Facebook.com/FutureofPrivacy
Twitter.com/JulesPolonetsky




On Apr 7, 2011, at 5:18 PM, Karl Dubost <karld@opera.com> wrote:

> 
> 
> In Pandora sends user GPS, sex, birthdate, other data to ad servers
> At http://arstechnica.com/gadgets/news/2011/04/pandora-transmits-gps-gender-birthdate-other-data-to-ad-servers.ars
> 
> Pandora's Android app transmits a plethora of 
> personal information to third parties after all, 
> at least according to an analysis done by security 
> firm Veracode. The company decided to do a 
> follow-up on the news that Pandora—among other 
> mobile app makers—was being investigated by a 
> federal grand jury, and found that data about the 
> user's birth date, gender, Android ID, and GPS 
> information were all being sent to various 
> advertising 
> 
> 
> -- 
> Karl Dubost - http://dev.opera.com/
> Developer Relations & Tools, Opera Software
> 
>

Received on Thursday, 7 April 2011 23:06:28 UTC