[patwg] Agenda Request - IAB Tech Lab Key Use Cases (#40)

therevoltingx has just created a new issue for https://github.com/w3c/patwg:

== Agenda Request -  IAB Tech Lab Key Use Cases ==
## Overview

At TechLab we are putting together a list of key use cases, which touch on these four pillars:

- Flexible Extensive Reporting Labels
- No Pre-Coordination of Reporting Labels Between Sellers and Buyers for Reconciliation
- Flexible Custom Attribution Models
- IVT/Fraud Detection

We would like the opportunity to present our group's use cases, why they are important, and what the product requirements are. We do not wish to propose *how* it should be done but do have some potential ideas on how it could be implemented in a privacy-safe way.

## Time

I anticipate 30 minutes to present, but I suspect it could take a whole hour to discuss feedback and implementation ideas.

### Links

You can find our previous use case requirements [here](https://iabtechlab.com/standards/addressability-and-pets/digital-advertising-industry-requirements/).

Also, our Sandbox fit-gap analysis [here](https://iabtechlab.com/wp-content/uploads/2024/06/Privacy-Sandbox-Fit-Gap-Analysis-FINAL.pdf).

### Notes
We are still finalizing the PPA use cases but will be done in a couple of weeks. We will be updating this issue when they are ready to discuss which will be in time for the June in-person meeting.

Please view or discuss this issue at https://github.com/w3c/patwg/issues/40 using your GitHub account


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Received on Tuesday, 29 April 2025 21:07:58 UTC