- From: Don Marti via GitHub <sysbot+gh@w3.org>
- Date: Thu, 06 Jan 2022 23:11:06 +0000
- To: public-patcg@w3.org
Good point, @bmayd. A definition of advertising doesn't need to be exact, but can be most productive if it clearly excludes related concepts such as robocalling and content marketing. It would be helpful to qualify the definition to limit it to a communication that funds some kind of resource for its audience (not necessarily information goods, could be a bus bench). Otherwise every cold call qualifies as an advertisement. Would also mean we get to exclude junk faxes, windshield flyers, and the Internet versions of them. Some information resources about products are [paid for by a product seller, but stand alone](https://www.kingarthurbaking.com/learn). A definition of advertising has to include some level of interruption of or attachment to the associated resource in order to not include content marketing and related areas like product documentation. And some advertising is b2b, so would not reach a person in their role as consumer, but in their role as a business decision maker. -- GitHub Notification of comment by dmarti Please view or discuss this issue at https://github.com/patcg/meetings/issues/5#issuecomment-1007002675 using your GitHub account -- Sent via github-notify-ml as configured in https://github.com/w3c/github-notify-ml-config
Received on Thursday, 6 January 2022 23:11:10 UTC