Taking the reductive approach [via HTML for email Community Group]

I think a good approach to this is to take an established spec like CSS 2, and
take a reductive approach. Many of the reasons we have problems with email
design centers not around a lack of consensus on what to include, but rather
what to exclude in the name of security/experience.

For instance, i've yet to see a solid use case for interactivity in email beyond
the basics and things like video. Hamburger menus and progressive disclosure are
fun tech experiments but they come with usability and security issues so I
suggest we selectively exclude this kind of thing.



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'Taking the reductive approach'

https://www.w3.org/community/htmail/2015/04/30/taking-the-reductive-approach/



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Received on Thursday, 30 April 2015 11:35:43 UTC