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Re: Proposed changes to Semantic Web logo policies

From: Richard Cyganiak <richard@cyganiak.de>
Date: Mon, 22 Oct 2007 23:24:55 +0200
Message-Id: <B5699CFB-722D-4285-A189-54A34E2ADF63@cyganiak.de>
Cc: semantic-web@w3.org
To: "Ian B. Jacobs" <ij@w3.org>

Ian,

This is a pleasant surprise. The proposed policy fully addresses my  
concerns and I would be delighted if it is put into place.

The use of CC licenses where appropriate is a good idea.

Thank you!

Richard



On 22 Oct 2007, at 22:26, Ian B. Jacobs wrote:

> Hi all,
>
> Every time I work on logos, I learn something new! The main
> lesson so far from the Semantic Web logos: Get more feedback on usage
> policy before deploying. Thank you all for your comments. Most of them
> related to the usage policy, so you will find a proposal for a new one
> below.
>
> Please send your comments to semantic-web@w3.org on the proposed
> policy by 29 October 2007.
>
> Here is a summary of what I read in your comments:
>
>  1) In general, a desire to use:
>
>     a) the cube on its own or with "Semantic Web" and not the
>        W3C logo.
>     b) the cube with other visual imagery (than the W3C logo).
>
>  2) On the Web, more flexibility in the use of links. In particular,
>     for the technology badges, the ability to link to:
>
>     a) The home page of the relevant technology
>     b) Data or other applications of the technology
>
> I hope the following proposal helps get us there.
>
> --------
> Proposal
> --------
>
> Note: In what follows, the phrase "cube and cube+'Semantic Web'"
> refers to two logos that we would make available: one is the cube
> alone, the other the cube followed by the string "Semantic Web".
> Neither uses the W3C logo.
>
>  1) The logos with the "W3C logo" in them can be distributed
>     freely and used without permission but not modified. This
>     corresponds to the W3C Document license, or, I believe,
>     this Creative Commons license:
>        http://creativecommons.org/licenses/by-nd/3.0/
>
>  2) The cube and cube+'Semantic Web' can be distributed
>     freely. They can be used for derivative works (including used
>     with other imagery and modifications to the cube colors)
>     without permission as long as:
>
>        - The cube shape is not changed.
>        - There is attribution of W3C (following some
>          guidelines that we still need to draft).
>
>     This Creative Commons license seems close:
>     http://creativecommons.org/licenses/by/3.0/us/
>
>     Any other usage would require W3C permission.
>
>  3) People need to contact W3C before making any commercial use
>     of any of these logos. W3C may start doing more to
>     support itself by selling mugs, etc. I'd like to keep
>     that possibility open.
>
>  4) On the Web:
>
>     a) The cube and cube+'Semantic Web' can link anywhere.
>     b) The technology badges can link anywhere, but W3C
>        recommends some URIs (e.g., for SPARQL,
>        the URI of the home page for that technology).
>     c) The Semantic Web logos with "W3C" in them must
>        link to the W3C site (http://www.w3.org/2001/sw/).
>
> If there is support for this proposal, I will update [1]
> accordingly, adding details such as the recommended URIs.
> I'll also add links to the "cube and cube+'Semantic Web"
> logos in various formats.
>
> If you do not support the proposal, please suggest
> alternatives.
>
> Thanks to Susie and Benji for helping to explain the relation of
> the cube to the RDF triple image; per Susie's email [2] I have
> added a FAQ question.
>
> Thanks again to everyone for providing feedback,
>
>  - Ian Jacobs, Head of W3C Communications
>
> P.S. This creative use of the logo was brought to my attention:
>  http://gridinoc.name/b.noise/2007/10/semantic-web-logo.html
>
> I think the new policy enables this sort of creativity.
>
> [1] http://www.w3.org/2007/10/sw-logos
> [2] http://lists.w3.org/Archives/Public/semantic-web/2007Oct/0164
>
> -- 
> Ian Jacobs (ij@w3.org)   http://www.w3.org/People/Jacobs/
> Tel:                     +1 718 260-9447
Received on Monday, 22 October 2007 21:31:51 GMT

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