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Re: Promoting Web/W3C Anniversary Symposium?

From: Janet Swisher <jswisher@mozilla.com>
Date: Thu, 11 Sep 2014 11:50:30 -0500
Message-ID: <5411D2D6.5090404@mozilla.com>
To: public-webplatform@w3.org
We should set a general policy about promotional content, because if we 
do this, and it's effective at driving traffic, then the W3C Comms team 
would only be doing their job to ask to do it again for the next thing, 
whatever that is.

The questions, in my mind, are:
1. Is promotional content OK on WPD?
2. What parties can place promotional content?
3. What types of promotional content, in terms of placement and actual 
content are OK?

I'm inclined to answer "no" to the first question, just to avoid dealing 
with the other questions :-)
On the second question, I think at most W3C should be allowed to do 
this. I would not be OK with Stewards doing similar promotions. I 
haven't (yet) formulated an opinion on the third question.

On 9/10/14, 3:03 PM, Doug Schepers wrote:
> Hi, folks–
>
> We've had a request from the W3C Communications team to add a small 
> temporary promotional banner to WebPlaform.org.
>
> I explained that our site does not advertisements, which this could be 
> construed as, but said that I'd defer to the Stewards and the 
> community on this particular instance
>
> Here is what they had in mind for the promotional spot:
>
> [[
>    [W3C20 logo [1] which links to http://www.w3.org/20/]
>
>    On 29 October 2014, Join Tim Berners-Lee, global strategists,
>    business leaders, and developers for an exciting afternoon of
>    insights and discussion about the future of the Web,  followed
>    by a gala dinner. <a href="http://regonline.com/w3c20">Register
>    today</a> for the <a href="http://www.w3.org/20/">W3C 20th
>    Anniversary Symposium </a> in Santa Clara, California.
> ]]
>
> How would you all feel about this? Would you be okay with this above, 
> or on any variation? And if you are okay with it, where would this 
> appear on the site?
>
> [1] http://www.w3.org/Icons/w3c20/w3c20-logo.svg
>
> Regards-
> -Doug
>

-- 
Janet Swisher <mailto:jREMOVEswisher@mozilla.com>
Mozilla Developer Network <https://developer.mozilla.org>
Developer Relations Community Organizer
Received on Thursday, 11 September 2014 16:51:02 UTC

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