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Deep linking

From: Dominique Hazael-Massieux <dom@w3.org>
Date: Tue, 06 Jan 2015 11:44:48 +0100
Message-ID: <54ABBCA0.9070202@w3.org>
To: public-web-mobile@w3.org
Hi,

In the past few months, several efforts have emerged to try to make 
native apps get some of the benefits of the Web (inter-linking), as well 
as to make them more integrated in the Web (seamless transition between 
browser-based and native-based views of the Web).

Google has app indexing: 
https://developers.google.com/app-indexing/webmasters/app
Quixey has appURLs: http://appurl.org/
Facebook has AppLinks: 
https://developers.facebook.com/blog/post/2014/04/30/app-links 
http://applinks.org/
URX has omnilinks 
http://blog.urx.com/urx-blog/omnilinks-app-links-and-the-state-of-mobile

These efforts have also received attention from the press:
http://recode.net/2014/10/28/how-deep-linking-could-fix-mobile/
http://www.nytimes.com/2015/01/06/technology/tech-companies-look-to-break-down-walls-between-apps.html?ref=technology

Given the number of competing proposals in this space, and given they're 
only as useful as they get widespread, it feels to me this space is 
probably ripe for some standardization effort, or at least 
pre-standardization.

It's also an interesting twist to the usual “native vs Web” — it is 
closer to “native ♥ Web”, with benefits for all.

I'm looking for feedback on the topic, and potential interest in 
contributing efforts in this space.

Follow up actions could be a community group, or even a workshop if we 
feel this type of topic requires broader visibility from the community.

Thanks, and happy new year to all!

Dom
Received on Tuesday, 6 January 2015 10:45:03 UTC

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