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Re: Slogan for the SW brochure

From: Susie M Stephens <STEPHENS_SUSIE_M@LILLY.COM>
Date: Thu, 7 Jun 2007 04:31:23 -0400
To: "Ivan Herman" <ivan@w3.org>, "Sandro Hawke" <sandro@w3.org>
Cc: "W3C SWEO IG" <public-sweo-ig@w3.org>
Message-ID: <OF35540DC6.2392E717-ON852572F3.002ED1E9@EliLilly.lilly.com>
I like "unlease your data" too. Perhaps it could be extended slightly with something like "to gain business advantage" or "to discover new insights".

Susie



----- Original Message -----
From: Ivan Herman [ivan@w3.org]
Sent: 06/07/2007 04:15 AM
To: Sandro Hawke <sandro@w3.org>
Cc: W3C SWEO IG <public-sweo-ig@w3.org>
Subject: Re: Slogan for the SW brochure



Sandro Hawke wrote:
> Ivan Herman <ivan@w3.org> writes:
>> Just listening to Tim's interview:
>>
>> http://blogs.zdnet.com/Berlind/?p=518
>>
>> and this gave me the idea:
>>
>> "Get rid of data silos!"
> 
> Which makes me think of one I kind of like:
> 
>     "Unleash your data"
> 

I actually like that one!

> or, dramatically, 
> 
>      "Unleash the data"
> 
> (which I read as paralleling, "unleash the dogs".)
> 
> Maybe just:
> 
> =>    Data unleashed.
> 
> *shrug*
> 
> The cool thing about the word "unleash" is that, unlike "free" and
> "open" and such, it has the strong connotation that what's being made
> available is powerful.   But maybe it goes too far, with some sense that
> the thing is dangerous.  (which if course, it is.)
> 
>        -- Sandro
> 
>> Ivan
>>
>> Kingsley Idehen wrote:
>>> Martin Dzbor wrote:
>>>> Personally,
>>>>
>>>> Marie's option 1 fused with Kingsley's option 4 (something like
>>>> "Enrich and integrate your data without....",
>>>> ...not too flashy, using the language acceptable by both researchers
>>>> and IT professionals... not using tricky words like "intelligence"... :-)
>>>>
>>>> Best,
>>>>
>>>> M.
>>>> -- 
>>>>       Martin Dzbor, PhD MBA
>>>>  Knowledge Media Institute (KMi)
>>>>      The Open University, UK
>>>> http://kmi.open.ac.uk/people/dzbor
>>>>
>>>>
>>>>
>>>>
>>>> On 6 Jun 2007, at 16:22, Dunja Ewinger wrote:
>>>>
>>>>> Hi,
>>>>> as Marie-Claire stated, we should have a more attractive, more sexy
>>>>> slogan for the Semantic Web brochure. I collected the proposals that
>>>>> had been given during the weekly telco:
>>>>>
>>>>> Semantic Web:
>>>>> 1. "Enrich your data"
>>>>> 2. "Information on your fingertip"
>>>>> 3. "Making your life easier"
>>>>> 4. "Data Meshing without Compromise!"
>>>>> 5. "Giving you your data!"
>>>>> 6. "Knowledge at your fingertips!"
>>>>> 7. "Delivering your data!"
>>>>> 8. "Learn More from What you Know"
>>>>>
>>>>> Please let me know your favorite or make other proposals.
>>>>> Thanks for your feedback
>>>>>
>>>>> Best regards,
>>>>> Dunja
>>> Dunja,
>>>
>>> Another variation:
>>>
>>> "Data Description, Discovery, and Meshing, without Compromise!"
>>>
>>>
>>>
>> -- 
>>
>> Ivan Herman, W3C Semantic Web Activity Lead
>> URL: http://www.w3.org/People/Ivan/
>> PGP Key: http://www.cwi.nl/%7Eivan/AboutMe/pgpkey.html
>> FOAF: http://www.ivan-herman.net/foaf.rdf
>>
> 

-- 

Ivan Herman, W3C Semantic Web Activity Lead
URL: http://www.w3.org/People/Ivan/
PGP Key: http://www.cwi.nl/%7Eivan/AboutMe/pgpkey.html
FOAF: http://www.ivan-herman.net/foaf.rdf
Received on Thursday, 7 June 2007 08:31:34 GMT

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