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Re: Yahoo RDFa enahced results example

From: Martin Hepp (UniBW) <martin.hepp@ebusiness-unibw.org>
Date: Sun, 27 Sep 2009 21:57:00 +0200
Message-ID: <4ABFC38C.2090307@ebusiness-unibw.org>
To: Juan Sequeda <juanfederico@gmail.com>
CC: Eugenio Tacchini <eugenio@favoriti.it>, public-lod@w3.org, Evan Goer <goer@yahoo-inc.com>
Hi Juan:

>that really does clarify it, but I still have not seen any results in Yahoo
>Search that have enhanced results thank to the RDFa. Can you point me to
>some examples? 

As said in my earlier mail: I am still eagerly waiting for existing 
pages like

http://www.heppnetz.de/searchmonkey/product.html
(toy / mock-up)

http://www.waffen-frank-shop.de/Nach-Hersteller/VICTORINOX/SwissChamp.html
(one of may real installations)

will appear in Yahoo. They all validate in the Yahoo tool

http://developer.search.yahoo.com/help/objects/product

(see the very bottom for the respective validator form)

but are not yet included in their current status in the Yahoo 
SearchMonkey index.

Once they have been crawled, they should be visible in Yahoo.com.

I am also eagerly waiting for that day to happen, and expect it to be in 
between a week and a month. The main reason for the delay is that such 
pages on the long tail of popularity are being visited by the Yahoo 
crawler a lot less frequently than those at the popular head of the 
distribution.

So basically, we'll have to wait 2 - 3 weeks.

>Can we find enhanced results from Best Buy?

Note that BestBuy is currently using RDF/XML only. I assume that they 
will add RDFa variants of GoodRelations recipes soon, which may bring us 
452,000 pages for showcasing quickly.

Best
Martin

Juan Sequeda wrote:
> Martin,
>
>
>
> Having these examples will make a compelling case to others when I always
> get asked "what are the benefits of putting RDFa in my page"
>
> Thanks!
>
> Juan Sequeda, Ph.D Student
> Dept. of Computer Sciences
> The University of Texas at Austin
> www.juansequeda.com
> www.semanticwebaustin.org
>
>
> On Sun, Sep 27, 2009 at 10:03 AM, Martin Hepp (UniBW) <
> martin.hepp@ebusiness-unibw.org> wrote:
>
>   
>> Hi Eugenio:
>>
>>     
>>> I think I'm missing the point, Yahoo announced the first support for
>>>       
>> microformats more or less one year and half ago, and for RDFa one year ago
>>     
>>> (<
>>>       
>> http://developer.yahoo.net/blog/archives/2008/09/searchmonkey_support_for_rdfa_enabled.html
>>     
>> http://developer.yahoo.net/blog/archives/2008/09/searchmonkey_support_for_rdfa_enabled.html), am I >wrong?
>>
>> Yahoo announced the support for RDFa in the SearchMonkey index last autumn.
>>
>> That meant, they started crawling RDFa on the basis of a set of selected
>> vocabularies (foaf, sioc, goodrelations, ...)
>> and make the resulting meta-data available for Yahoo-internal and other
>> applications via
>> the extra SearchMonkey index.
>>
>> Since then, application developers have been able to access that index for
>> their own software or build own search engines with the Yahoo BOSS
>> framework.
>>
>> For example, we wrote a small demo app that mimics Yahoo search and shows
>> the RDFa meta-data for any page as in the Yahoo index, if any such data is
>> available:
>>
>> http://goodrelations-search.appspot.com/
>>
>> (Note that the N3 output has quite some quirks as compared to what PyRDFa
>> extracts; there is a bug at Yahoo's side, but they are working on that).
>>
>> In a nutshell: Until recently, SearchMonkey meta-data was visible only
>>
>> - inside BOSS-applications or
>> - if you were signed in to Yahoo AND activated an extension from the Yahoo
>> SearchMonkey gallery or
>> - if you were signed in to Yahoo AND wrote your own extension based on
>> SearchMonkey meta-data.
>>
>> Now, very recently Yahoo announced that SearchMonkey meta-data for a couple
>> of typical page contents, namely GoodRelations-based price information,
>> would be used to improve the rendering of the general Yahoo search results
>> pages - i.e., for anybody, without the need to use any extra software or
>> signing in.
>>
>> That is a major innovation because it creates an incentive for any business
>> in the world to use GoodRelations and other vocabularies for augmenting
>> their pages.
>>
>> I hope that clarifies the issue.
>>
>> Martin
>>
>>
>>
>> Eugenio Tacchini wrote:
>>
>>     
>>> At 16.15 25/09/2009 +0200, you wrote:
>>>
>>>       
>>>> Dear Juan:
>>>>
>>>> Juan Sequeda wrote:
>>>>
>>>>         
>>>>> So I guess there isn't an answer to Eugenio's question then.
>>>>>
>>>>>           
>>>> The answer is: I don't know a URI that, as of today, already appears in
>>>> Yahoo with more details based on RDFa mark-up, but that will change very
>>>> soon.
>>>> If Peter has one, I would be happy to kearn of it, of course.
>>>>
>>>> Note that
>>>>
>>>> -  is was only something like five weeks ago that Yahoo officially
>>>> activated the enhanced display functionality and
>>>> - that the current re-crawling/update cycles at all major search engines
>>>> are in the order of magnitude of 2 - 8 weeks, depending on your page
>>>> popularity.
>>>>
>>>>         
>>> I think I'm missing the point, Yahoo announced the first support for
>>> microformats more or less one year and half ago, and for RDFa one year ago
>>> (<
>>> http://developer.yahoo.net/blog/archives/2008/09/searchmonkey_support_for_rdfa_enabled.html
>>>       
>>> http://developer.yahoo.net/blog/archives/2008/09/searchmonkey_support_for_rdfa_enabled.html), am I wrong?
>>>
>>>
>>>
>>> E.
>>>
>>>
>>>
>>>       
>> --
>> --------------------------------------------------------------
>> martin hepp
>> e-business & web science research group
>> universitaet der bundeswehr muenchen
>>
>> e-mail:  mhepp@computer.org
>> phone:   +49-(0)89-6004-4217
>> fax:     +49-(0)89-6004-4620
>> www:     http://www.unibw.de/ebusiness/ (group)
>>        http://www.heppnetz.de/ (personal)
>> skype:   mfhepp twitter: mfhepp
>>
>> Check out GoodRelations for E-Commerce on the Web of Linked Data!
>> =================================================================
>>
>> Webcast:
>> http://www.heppnetz.de/projects/goodrelations/webcast/
>>
>> Recipe for Yahoo SearchMonkey:
>> http://tr.im/rAbN
>>
>> Talk at the Semantic Technology Conference 2009: "Semantic Web-based
>> E-Commerce: The GoodRelations Ontology"
>> http://tinyurl.com/semtech-hepp
>>
>> Talk at
>> Overview article on Semantic Universe:
>> http://tinyurl.com/goodrelations-universe
>>
>> Project page:
>> http://purl.org/goodrelations/
>>
>> Resources for developers:
>> http://www.ebusiness-unibw.org/wiki/GoodRelations
>>
>> Tutorial materials:
>> CEC'09 2009 Tutorial: The Web of Data for E-Commerce: A Hands-on
>> Introduction to the GoodRelations Ontology, RDFa, and Yahoo! SearchMonkey
>> http://tr.im/grcec09
>>
>>
>>     
>
>   

-- 
--------------------------------------------------------------
martin hepp
e-business & web science research group
universitaet der bundeswehr muenchen

e-mail:  mhepp@computer.org
phone:   +49-(0)89-6004-4217
fax:     +49-(0)89-6004-4620
www:     http://www.unibw.de/ebusiness/ (group)
         http://www.heppnetz.de/ (personal)
skype:   mfhepp 
twitter: mfhepp

Check out GoodRelations for E-Commerce on the Web of Linked Data!
=================================================================

Webcast:
http://www.heppnetz.de/projects/goodrelations/webcast/

Recipe for Yahoo SearchMonkey:
http://tr.im/rAbN

Talk at the Semantic Technology Conference 2009: 
"Semantic Web-based E-Commerce: The GoodRelations Ontology"
http://tinyurl.com/semtech-hepp

Talk at 

Overview article on Semantic Universe:
http://tinyurl.com/goodrelations-universe

Project page:
http://purl.org/goodrelations/

Resources for developers:
http://www.ebusiness-unibw.org/wiki/GoodRelations

Tutorial materials:
CEC'09 2009 Tutorial: The Web of Data for E-Commerce: A Hands-on Introduction to the GoodRelations Ontology, RDFa, and Yahoo! SearchMonkey 
http://tr.im/grcec09



Received on Sunday, 27 September 2009 19:57:49 UTC

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