Re: the alternative?

On Aug 26,  8:55pm, Clive Bruton wrote:

> >If you are alledging that major corporations never or rarely purchase their
> >fonts, I hope you have some documentary proof. How then do the font
foundries
> >stay in business?
>
> Read what *I* wrote before replying. I said that they rarely pay for new type
> design, not that they didn't license type which isn't the same thing.

Maybe I just saw a biased sample.

> My own experience from dealing with large companies is that they will licence
> *some* of their fonts, not all. Mumping is endemic.

> That is my point, the money generated from print and TV does not compare
> to web
> graphics, they may pay a consultant for an overview, but designers aren't in
> there at every stage as with other media.

Again, I have different experiences. The amount generated from Web is certainly
less than TV, currently.

> > ... this is somewhat different from a corporation using
> >their corporate image fonts on their own website, such that they are only
> >usable on that website.
>
> "Which are only usable on their website", and which embedding model in
current
> use does that?

Who said anything about current use? We appeared to be talking about what will
hapen when there is a font referencing technology for HTML documents and other
online media. Fonts which are only usable from a particular website are an area
of active investigation. Expect to see proposals for public comment in due
course.

>  the model is clear, the Font
> Face tag is the thin end of the wedge, people are already giving away cloned
> fonts on their sites. There is currently no alternative model (aside from
> Acrobat).

Not currently, no. That is why there is activity to come up with an
alternative.



-- 
Chris Lilley, W3C                          [ http://www.w3.org/ ]
Graphics and Fonts Guy            The World Wide Web Consortium
http://www.w3.org/people/chris/              INRIA,  Projet W3C
chris@w3.org                       2004 Rt des Lucioles / BP 93
+33 93 65 79 87            06902 Sophia Antipolis Cedex, France

Received on Monday, 26 August 1996 17:28:32 UTC