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Fwd: Alt Text with Advertisements

From: Harvey Bingham <hbingham@acm.org>
Date: Fri, 05 May 2000 08:30:50 -0400
Message-Id: <4.3.1.2.20000505082202.00a79f00@pop.tiac.net>
To: w3c-wai-gl@w3.org, w3c-wai-ua@w3.org
My action item from 2000-05-04 joint meeting, and some feedback.

>Date: Thu, 04 May 2000 18:36:47 -0400
>To: <w3c-wai-eo@w3.org>
>From: Harvey Bingham <hbingham@acm.org>
>Subject: Alt Text with Advertisements
>
>Many web pages are supported by the advertisements (ADVTS) they deliver.
>The delivered ADVTS should have ALT-text. Those ADVTS may be provided by a 
>consolidator selecting from many sources. Possibly the particular 
>delivered ADVTS are shaped by user actions. Make sure that alt-text comes 
>along
>with those ADVTS.
>
>This request is a result of the joint UA/WG meeting 2000-05-04, where
>Gregory Rosmaita suggested that EO should encourage the advertising
>service providers to include appropriate alt-text with their ADVTS,
>and to require their sources of those ADVTS to provide them. Most ADVTS
>are highly visual now, and miss a significant part of their audience
>if those alt-text are lost, or made meaningless when the alt-text value
>is derived from their filenames, or is the generic "click here".
>
>[HB: It may also be appropriate to encourage longdesc to be delivered,
>in anticipation that someday browsers will support following the longdesc.]
>
>Regards/Harvey Bingham
>
>

>Date: Thu, 04 May 2000 19:03:35 -0400
>From: Kathleen Anderson <kathleen.anderson@po.state.ct.us>
>Reply-To: kathleen.anderson@po.state.ct.us
>Organization: Office of the State Comptroller
>X-Mailer: Mozilla 4.7 [en] (Win98; U)
>X-Accept-Language: en,pdf
>To: Harvey Bingham <hbingham@acm.org>
>CC: w3c-wai-eo@w3.org
>Subject: Re: Alt Text with Advertisements
>
>Harvey:
>What a wonderful idea!
>Just to clarify, though - are you speaking of the code and images
>supplied by affiliate programs? If so, I have another item for your
>list. Please encourage them to use '&amp;' instead of '&', which doesn't
>validate and then I have to correct it, which goes against their terms
>and conditions (you're not supposed to modify the code they supply).
>Thanks!
>
>--
>Kathleen Anderson
>State Comptroller's Office
>Hartford, Connecticut 06106
>voice: (860) 702-3355   fax: (860) 702-3634
>e-mail: kathleen.anderson@po.state.ct.us
>URL OSC: http://www.osc.state.ct.us/
>URL ACCESS: http://www.cmac.state.ct.us/access/
>AWARE: http://aware.hwg.org/

>Date: Thu, 04 May 2000 19:36:54 -0400
>To: Harvey Bingham <hbingham@acm.org>
>From: "Gregory J. Rosmaita" <unagi69@concentric.net>
>Subject: Re: Alt Text with Advertisements
>Cc: <w3c-wai-eo@w3.org>
>
>aloha, harvey!
>
>Harvey Bingham wrote:
>
>quote
>[HB: It may also be appropriate to encourage longdesc to be delivered,
>in anticipation that someday browsers will support following the longdesc.]
>unquote
>
>an excellent suggestion, harvey, especially as a lot of web advertisements 
>contain a lot of complex material, and often resort to using animated GIFs 
>in order to deliver the maximum amount of content in the minimal amount of 
>physical space dictated by their advertising budget!
>
>gregory
>
>CREDITOR, n.  One of a tribe of savages dwelling beyond the
>Financial Straits and dreaded for their desolating incursions.
>                          Ambrose Bierce, _The Devil's Dictionary_
>-----
>Gregory J. Rosmaita <unagi69@concentric.net>
>Camera Obscura: <http://www.hicom.net/~oedipus/index.html>
>VICUG NYC: <http://www.hicom.net/~oedipus/vicug/index.html>
>Read 'Em & Speak: <http://www.hicom.net/~oedipus/books/index.html>
Received on Friday, 5 May 2000 09:46:53 GMT

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