Re: compatibility

> 1) It still has to "look nice" - or at least, people don't want a "Jakob
> Nielsen" visual design

I think you are confusing useit.com with Nielsen.  useit.com is a web
page maintained by one person, so he has kept within his limitation.
Personally I have no problems at all with simple design of that site,
but you will find that his books consider sites are good design even
when a lot more graphical.  If anything, all he is doing is telling people
what old media designers already knew, that designs have to be simple 
and consistent.  The excesses of the web, particularly in early days, in
my view are due to people with no real life design experience, but some
knowledge of how to manipulate browser displays, usurping the role of
the established design companies.

Outside the youth market, I think you will find that product and advertising
designs are subtle rather than complex.

Received on Tuesday, 16 July 2002 17:48:51 UTC