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Re: Builder.Com article on HWG AWARE site

From: Bruce Bailey <bbailey@clark.net>
Date: Fri, 30 Apr 1999 13:57:59 -0400
Message-Id: <199904301801.OAA05716@smtp-gw2.vma.verio.net>
To: "Kynn Bartlett" <kynn-hwg@idyllmtn.com>
Cc: "WAI IG" <w3c-wai-ig@w3.org>
Dear Kynn (et al.),

I know what the reasons are -- what I am looking for is URLs!  I would like
to see the reasons posted a little more prominently than in the archives of
some obscure :) newsgroup!

Your quote is great, but that's a lot of reading to get to this one salient
point.  Vanderheiden (among others) has written lots of great stuff about
how universal design serves broad markets -- but again it too much reading
to get to the "strong, selfish, capitalistic advantages".

Your "Why Accessibility?" page at http://aware.hwg.org/why/
gets at your (a) and (e) points below, but what about (b) (c) (d) -- not to
mention (f) -- how much more prominently a page will list in the search
engines and portals?

Kynn -- Can you add these points to the AWARE site?  Nice of me to
volunteer work for you!

Others -- Can you supply references that DON'T come from the "disability
community"?

Thanks!


----------

BB Asked:
>> What are the URLs for some simple/clear/short documents that make the
>> argument for the strong, selfish, capitalistic advantages of universal
>> design of HTML?

KB Responded:
> (a) Avoid lawsuits :)
> 
> (b) People with PDAs and other "newtech" have $$, which could be
>     important to commercial sites trying to sell things
> 
> (c) Along that same vein:
> 
> "Consumers with disabilities control more than $175 billion in 
> discretionary income. They, like all consumers, are more likely to
> patronize businesses where they feel welcome. Accessible stores,
> products and services, along with employees with disabilities, will
> help customers with disabilities feel that their business is
> appreciated."
> 
> That's a quote from http://www50.pcepd.gov/pcepd/pubs/ek98/affirmat.htm
> 
> (d) Learning accessible web authoring practices makes you a better
>     web designer overall.  (I've heard this comment MANY times from
>     students at the end of my online course.)  Better web designer
>     equals more $$ and higher paying jobs because you know your stuff.
> 
> (e) Inaccessible design can mean "no government contracts" in the US.
Received on Friday, 30 April 1999 14:02:01 GMT

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