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Re: Alt Text with Advertisements

From: Kathleen Anderson <kathleen.anderson@po.state.ct.us>
Date: Thu, 04 May 2000 19:03:35 -0400
Message-ID: <391201C7.E9ADEAA@po.state.ct.us>
To: Harvey Bingham <hbingham@acm.org>
CC: w3c-wai-eo@w3.org
Harvey:
What a wonderful idea! 
Just to clarify, though - are you speaking of the code and images
supplied by affiliate programs? If so, I have another item for your
list. Please encourage them to use '&amp;' instead of '&', which doesn't
validate and then I have to correct it, which goes against their terms
and conditions (you're not supposed to modify the code they supply).
Thanks!
 
-- 
Kathleen Anderson
State Comptroller's Office
Hartford, Connecticut 06106
voice: (860) 702-3355   fax: (860) 702-3634
e-mail: kathleen.anderson@po.state.ct.us
URL OSC: http://www.osc.state.ct.us/
URL ACCESS: http://www.cmac.state.ct.us/access/
AWARE: http://aware.hwg.org/



Harvey Bingham wrote:
> 
> Many web pages are supported by the advertisements (ADVTS) they deliver.
> The delivered ADVTS should have ALT-text. Those ADVTS may be provided by a
> consolidator selecting from many sources. Possibly the particular delivered
> ADVTS are shaped by user actions. Make sure that alt-text comes along
> with those ADVTS.
> 
> This request is a result of the joint UA/WG meeting 2000-05-04, where
> Gregory Rosmaita suggested that EO should encourage the advertising
> service providers to include appropriate alt-text with their ADVTS,
> and to require their sources of those ADVTS to provide them. Most ADVTS
> are highly visual now, and miss a significant part of their audience
> if those alt-text are lost, or made meaningless when the alt-text value
> is derived from their filenames, or is the generic "click here".
> 
> [HB: It may also be appropriate to encourage longdesc to be delivered,
> in anticipation that someday browsers will support following the longdesc.]
> 
> Regards/Harvey Bingham
Received on Thursday, 4 May 2000 19:05:22 GMT

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