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Re: Section 0: Naming



>Eve L. Maler wrote:
>>
>> I like Hyper-XML -- a lot! -- as the short name, and Hypertext Enabled XML
>> as the long name.  In fact, for the short version, HyperXML spelled solid,
>> without the hyphen, looks even better.

If the majority of XML applications are targeted at delivery over the
Internet, then this sounds kinda redundant. Call me a troll, but I still
like Jon's idea of a suite of specs around the "XML-" prefix. At least this
way the public can immediately see the relationships between the parts, and
XML remains the primary focus.

>> At 08:21 PM 2/4/97 +0000, Digitome Ltd. wrote:
>> >I think we should look for some marketing spin in the naming. I am
>> >not a marketing type and am distinctly unqualified to offer an opinion but
>> >that never stopped me before:-)
>> >
>> >I suggest we call it "Hyper-X" being the short name for "Hyper-XML" being
>> >the short name for "Hypertext enhanced eXtensible Markup Language"
>> >
>> >Sean Mc Grath
>> >digitome@iol.ie
>
>I like it too.  Nice, Sean.

Well, part of product marketing is checking out the existing trademarks,
although I've always thought 'do diligence' a silly term. Note that Hyper-X
is already in use, although I wouldn't want to guess who owns the
trademark:

   a) "Hyper-X, Hypertextual Consciousness" by Mark Amerika (!).
   b) "Hyper-X for SCO UnixWare 2" -Novell
   c) NASA Langley's "Hyper-X High Speed Research Vehicle Production"
   d) "Hyper-X -- the department of Alt-X concerned with hypertext/hypermedia"
   e) Quarterdeck's [defunct?] "X11 Server Software for the PC"
and many more...

whew.

Tim Bray <tbray@textuality.com> writes:
>I take it that nobody else considers it important to advertise the fact
>that this technology is *not* limited to XML applications? - Tim

That may be true and even a pleasant side effect, but hardly necessary to
consider for the task at hand, which is to provide hypertext links for XML.

Murray

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    Murray Altheim, Program Manager
    Spyglass, Inc., Cambridge, Massachusetts
    email: <mailto:murray@spyglass.com>
    http:  <http://www.cm.spyglass.com/murray/murray.html>
           "Give a monkey the tools and he'll eventually build a typewriter."